Use of Market Data in the Recruitment of High Potentials: Segmentation and Targeting in Human Resources in the Pharmaceutical Industry
Author:   Jan Posthumus
Publisher:   Springer-Verlag Berlin and Heidelberg GmbH & Co. KG
Edition:   2015 ed.
ISBN:  

9783658103750


Pages:   203
Publication Date:   26 June 2015
Format:   Paperback
Availability:   Manufactured on demand   Availability explained
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Use of Market Data in the Recruitment of High Potentials: Segmentation and Targeting in Human Resources in the Pharmaceutical Industry


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Full Product Details

Author:   Jan Posthumus
Publisher:   Springer-Verlag Berlin and Heidelberg GmbH & Co. KG
Imprint:   Springer Gabler
Edition:   2015 ed.
Dimensions:   Width: 14.80cm , Height: 1.30cm , Length: 21.00cm
Weight:   2.952kg
ISBN:  

9783658103750


ISBN 10:   3658103752
Pages:   203
Publication Date:   26 June 2015
Audience:   Professional and scholarly ,  Professional & Vocational
Format:   Paperback
Publisher's Status:   Active
Availability:   Manufactured on demand   Availability explained
We will order this item for you from a manufactured on demand supplier.

Table of Contents

Management and Identification of High Potentials.- Marketing Concepts.- Marketing within Human Resources.- Market Research.- Contingency Theory.- Implications for Recruiters and Corporate HR.

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Author Information

Dr. Jan Posthumus received his PhD from the International School of Management in Paris. He is now a guest lecturer at the Baden-Wuerttemberg Cooperative State University Loerrach, Germany.

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