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9781850433972

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Times Higher Education Supplement: surely the perfect book book to spark an interest in type design among world-weary students. potentially boring details...are made easily understandable and quite thrilling. Times Literary Supplement: Simon Loxley's quirkily elegant Type: The secret history of letters follows hard on the heels of Lynne Truss's Eats, Shoots and Leaves. It is better designed and typeset than that unlikely bestseller, and its subject, type, is central to the experience of every reader... compelling romp...a heady mixture of intrigue, personal achievement and corporate greed. History Today: Simon Loxley reads between the lines in Type...underscoring the passion and ambition of its designers and highlighting the role that business and technological breakthroughs have had on the way we print and read today. Boston Globe: you'll never look at Renner's elegant circles-and-lines font Futura in the same way again. MEDIAEVISTIK 19 'Simon Loxley takes the reader on a fascinating journey peppered with anecdotes concerning type designers and their creations.'THE JOURNAL OF THE AMERICAN PRINTING HISTORY ASSOCIATION'remarkably good'

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Simon Loxley, practicing typographer, designer and teacher, lives in London.

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