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OverviewThe Art of Type and Typography is an introduction to the art and rules of typography. Incorporating the industry standard—InDesign—for typesetting from the outset, this book serves as a guide for beginning students to learn to set type properly through tutorials, activities, and examples of student work. Encompassing the history of typography from ancient times to widespread modern use, The Art of Type and Typography provides context and fosters creativity while developing key concepts, including: The history of type; Terminology; Classification; Measurement; Spacing; Alignment; Legibility; Hierarchy; Layout and Grids; Page Elements; InDesign tools and style sheets. Writing clearly and to the point, Mary Jo Krysinski brings over 30 years of design experience to this essential guide. With a glossary, sample class activities, additional online resources and a beautiful clean design, this book is the perfect introduction for a beginning typography student, and a handy reference for those needing a refresher. Full Product DetailsAuthor: Mary Jo KrysinskiPublisher: Taylor & Francis Ltd Imprint: Routledge Weight: 0.680kg ISBN: 9781138236851ISBN 10: 1138236853 Pages: 230 Publication Date: 27 November 2017 Audience: College/higher education , Tertiary & Higher Education Format: Hardback Publisher's Status: Active Availability: In Print ![]() This item will be ordered in for you from one of our suppliers. Upon receipt, we will promptly dispatch it out to you. For in store availability, please contact us. Table of Contents1. Introduction 2. History of Type and Lettering 3. Using InDesign 4. Letter Anatomy 5. Type Measurement 6. Spacing 7. Display Type 8. Text Alignment 9. Text Separators 10. Legibility and Readability 11. Other Typographic Characters 12. Typographic Hierarchy 13. Layout and Structure 14. Page Elements 15. Type Specifications 16. InDesign Style Sheets 17. Type for Web Use 18. Appendix - GlossaryReviewsThis book combines history, mechanics, and digital practice of type into one. The book supports its theoretical discussion of type with tutorials of digital tools and creative assignments-promising to serve as a single source with which educators can teach typography today. -Dr. Goekhan Ersan, Assistant Professor, SUNY Binghamton This book combines history, mechanics, and digital practice of type into one. The book supports its theoretical discussion of type with tutorials of digital tools and creative assignments-promising to serve as a single source with which educators can teach typography today. -Dr. Gokhan Ersan, Assistant Professor, SUNY Binghamton Author InformationMary Jo Krysinski has taught typography and graphic design courses at the School of the Art Institute of Chicago and at St. Xavier University for over seventeen years, and has been a practicing graphic designer for over 30 years. Tab Content 6Author Website:Countries AvailableAll regions |