Trust: The Winning Formula for Digital Leaders. A Practical Guide for Companies Engaged in Digital Transformation

Author:   Paul Mugge ,  Haroon Abbu ,  Gerhard Gudergan
Publisher:   Paul Mugge/Haroon Abbu
ISBN:  

9781736378427


Pages:   224
Publication Date:   01 February 2021
Format:   Hardback
Availability:   Available To Order   Availability explained
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Trust: The Winning Formula for Digital Leaders. A Practical Guide for Companies Engaged in Digital Transformation


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Full Product Details

Author:   Paul Mugge ,  Haroon Abbu ,  Gerhard Gudergan
Publisher:   Paul Mugge/Haroon Abbu
Imprint:   Paul Mugge/Haroon Abbu
Dimensions:   Width: 15.20cm , Height: 1.40cm , Length: 22.90cm
Weight:   0.467kg
ISBN:  

9781736378427


ISBN 10:   1736378422
Pages:   224
Publication Date:   01 February 2021
Audience:   General/trade ,  General
Format:   Hardback
Publisher's Status:   Active
Availability:   Available To Order   Availability explained
We have confirmation that this item is in stock with the supplier. It will be ordered in for you and dispatched immediately.

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Reviews

Endorsed by Stephen M.R. Covey, The New York Times and #1 Wall Street Journal bestselling author of The Speed of Trust: The One Thing that Changes Everything and Foreword by Gerald C. Kane, Author of The Technology Fallacy: How People are The Real Key to Digital Transformation. The passion of these authors and their commitment to meaningful research is abundant in this compelling read. They have studied what separates digitally mature companies from the many companies that lag behind and conclude that the ability of their leaders to personally develop and enable trusting relationships is, indeed, the difference-maker. Using the Speed of Trust framework as a guide, the authors conducted direct interviews with digital leaders and show how their integrity, intent, capabilities, and results significantly impact performance across a broad range of transformation goals. The insights and lessons learned from these interviews will be invaluable to digital leaders. The pace of change in the digital world makes it easy to get caught up in the moving target of technology details-e.g. cloud computing, artificial intelligence, etc.-and lose sight of the ever more important, human-centric dimension of building trust. - Stephen M.R. Covey The New York Times and #1 Wall Street Journal bestselling author of The Speed of Trust: The One Thing that Changes Everything The book is about (and for) digital leaders, the people in charge of changing the course of their organizations. Authors bring it all together with interview chapters from thirteen digital leaders on how they build trust. - Excerpt from the foreword to this book by Gerald Kane This book is a gem. The winning formula developed using interviews with digital leaders from a multitude of industries provides a practical guide to transform any company into a mature digital businesses. - Robert Kallenberg, Head of Strategy, Porsche AG The authors have articulated the leadership challenge of the digital era-The ability to digitally transform businesses by cultivating trust. This is a must read for all aspiring digital leaders. - Chuck Sykes, CEO, Sykes International Trust is the critical difference-maker in impactful leadership. The authors have clearly identified and elevated this philosophy. It's a great read not only for all business leaders but for every employee in your organization. - Seth Kaufman, CEO, Moet Hennessy North America


Author Information

Paul Mugge has 35 years in product development, global business strategy, and business innovation services at IBM and 15 years of researching and teaching innovation as the Executive Director of the Center for Innovation Management at NC State University.Paul Mugge has 35 years in product development, global business strategy, and business innovation services at IBM and 15 years of researching and teaching innovation as the Executive Director of the Center for Innovation Management at NC State University. It was through this experience that Mugge learned that more important than technology or product innovation is business model innovation. It, by far, is the hardest to copy-and the most important to establishing long-term growth. He captured these ideas-and the actual methods to perform business model innovation-in a book he co-authored with Dr. Stephen Markham, titled, Traversing the Valley of Death: A practical guide for corporate innovation leaders. Most importantly, Mugge spent his entire career - both at IBM and NC State University - listening and sharing what he has learned with scores of organizations that intend to separate themselves through innovation. Dr. Haroon Abbu is the SVP of Digital Technology & Data Analytics at Bell & Howell, an accomplished leader with over 20 years of industry experience in driving technology-enabled business transformation through digital technologies and advanced data analytics. His expertise in digital transformation has led to customer-centric successes and the strategic integration of analytics into critical business operations. A seasoned executive with strong skills in analytics, business strategy, team building, and change management, Haroon is recognized for his ability to create business value by leveraging people, processes, and technology to enhance operational efficiencies.He is the recipient of multiple industry accolades, including Data Leader of the Year finalist, recognition in the 2022 Global Top 100 Innovators in Data and Analytics, and inclusion in DataIQ 100: The Most Influential People in Data. His digital transformation initiatives have driven organizational breakthroughs, empowering employees and enabling customers to derive greater value from services, earning him recognition as a thought leader in the industry. Haroon is actively engaged in various industry and academic associations and boards, including serving as a founding advisory board member of the Business Analytics & AI Initiative at NC State University. A sought-after thought leader, keynote speaker, published scholar, adjunct professor, and co-author of Trust: The Winning Formula for Digital Leaders-A Practical Guide for Digital Transformation, he continues to shape the future of digital leadership. Gerhard Gudergan is the deputy managing director at FIR Institute for Industrial Management at RWTH Aachen University in Germany. He is a renowned researcher with over 20 years of experience in the fields of service management, business transformation and digital leadership. Besides his research, Gudergan translates his entrepreneurial mindset into numerous spinoffs. Currently his focus is on the Metropolitan Cities Initiative, as the acting head of this latest project. The vision is to use urban innovation to transform the fifth largest metropolitan region in Europe, Rhine-Ruhr, into the most livable metropolitan area possible.

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