Trust and New Technologies: Marketing and Management on the Internet and Mobile Media
Author:   Teemu Kautonen ,  Heikki Karjaluoto ,  Senior Research Fellow Teemu Kautonen
Publisher:   Edward Elgar Ltd
ISBN:  

9786611941178


Pages:   323
Publication Date:   01 January 2008
Format:   Electronic book text
Availability:   Out of stock   Availability explained
The supplier is temporarily out of stock of this item. It will be ordered for you on backorder and shipped when it becomes available.

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Trust and New Technologies: Marketing and Management on the Internet and Mobile Media


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Overview

This enlightening book will be of great interest to scholars, practitioners and research students focussing on the applications of new technologies in marketing and management. Trust researchers across business disciplines and the social sciences will also find this timely and unique book a constructive resource.

Full Product Details

Author:   Teemu Kautonen ,  Heikki Karjaluoto ,  Senior Research Fellow Teemu Kautonen
Publisher:   Edward Elgar Ltd
Imprint:   Edward Elgar Ltd
ISBN:  

9786611941178


ISBN 10:   6611941177
Pages:   323
Publication Date:   01 January 2008
Audience:   General/trade ,  General
Format:   Electronic book text
Publisher's Status:   Active
Availability:   Out of stock   Availability explained
The supplier is temporarily out of stock of this item. It will be ordered for you on backorder and shipped when it becomes available.

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