Trust and Marketing Communication in the Food Industry: Traditional, Modern, and AI-driven Approaches
Author:   Hanna Górska-Warsewicz ,  Irena Ozimek ,  Olena Kulykovets ,  Julita Szlachciuk
Publisher:   Taylor & Francis Ltd
ISBN:  

9781032953427


Pages:   228
Publication Date:   22 January 2026
Format:   Hardback
Availability:   Not yet available   Availability explained
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Trust and Marketing Communication in the Food Industry: Traditional, Modern, and AI-driven Approaches


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Author:   Hanna Górska-Warsewicz ,  Irena Ozimek ,  Olena Kulykovets ,  Julita Szlachciuk
Publisher:   Taylor & Francis Ltd
Imprint:   Routledge
ISBN:  

9781032953427


ISBN 10:   103295342
Pages:   228
Publication Date:   22 January 2026
Audience:   College/higher education ,  Tertiary & Higher Education
Format:   Hardback
Publisher's Status:   Forthcoming
Availability:   Not yet available   Availability explained
This item is yet to be released. You can pre-order this item and we will dispatch it to you upon its release.

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Hanna Górska-Warsewicz is Associate Professor in the Management Institute at the Warsaw University of Life Sciences, Poland. Irena Ozimek is Professor in the Management Institute at the Warsaw University of Life Sciences, Poland. Olena Kulykovets is Assistant Professor in the Management Institute at the Warsaw University of Life Sciences, Poland. Julita Szlachciuk is Assistant Professor in the Food Market and Consumer Research Department within the Institute of Human Nutrition at the Warsaw University of Life Sciences, Poland.

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