Overview

This book offers insight into important trends in the global travel and tourism industry and analyzes developments in the aviation and hospitality industry and destination management. The most recent developments in marketing and sales as well as in travel technology and business travel are of key importance for managing travel and tourism companies. The articles are based on presentations and panel discussions presented at the world's largest tourism convention, the ITB Convention Market Trends & Innovations.

Full Product Details

Author:   Roland Conrady ,  Martin Buck
Publisher:   Springer-Verlag Berlin and Heidelberg GmbH & Co. KG
Imprint:   Springer-Verlag Berlin and Heidelberg GmbH & Co. K
Edition:   2008
Dimensions:   Width: 15.50cm , Height: 1.30cm , Length: 23.50cm
Weight:   0.379kg
ISBN:  

9783642096532

ISBN 10:   3642096530
Pages:   220
Publication Date:   10 October 2011
Audience:   Professional and scholarly ,  Professional & Vocational
Format:   Paperback
Publisher's Status:   Active
Availability:   Out of stock  
The supplier is temporarily out of stock of this item. It will be ordered for you on backorder and shipped when it becomes available.

Table of Contents

Key Figures and Issues in the Global Tourism Industry.- Global Tourism in 2007 and Beyond — World Travel Monitor’s Basic Figures.- Climate Change and Its Impact on the Tourism Industry.- Aviation Management.- The Role of Business Aviation in the European Civil Aviation Market.- Airport Privatization and Takeover — Creating Value for All Stakeholders?.- Hospitality Management.- Hotel Architecture: Less Is More — Or: Natural Sustainable.- Financial Solvency and Credit Rating for Hotel Businesses.- Quality Rating in Hotel Community Sites.- Destination Management.- Improving Travel & Tourism Competitiveness.- European Destination Management: Challenges for Product and Brand Management.- Emerging Market Segments: Religious and Medical Tourism in India.- Marketing and Sales Management.- Innovations in Market Segmentation and Customer Data Analysis.- Customer Segmentation Traveller Types and Their Needs in 2020.- Innovations in Destination Distribution Management.- Travel Technology and Business Travel Management.- European Online Travel Overview — An Abstract of PhoCusWright Online Travel Overview Third Edition.- Trends in the Business Travel Market — Focus on Germany.- The Future of Tourism and Travel.- Future Destinations.- Space Travel.

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