Overview

Full Product Details

9783031155826

Table of Contents

Reviews

“Each case study offers internal sections with a historical overview of the genre or the platform, as well as new terminology to encapsulate the genre phenomena taking place, making them valuable to both scholars and students. Although the chapters can be read autonomously, the connections between them create a kaleidoscope of ideas that support in greater depth the final findings. The result is a text that is rich in approaches, consistent in aims, and well-developed throughout.” (Marta F Suarez, Critical Studies in Television, Vol. 19 (4), December, 2024)

Author Information

Matthew Freeman is Reader in Multiplatform Media at Bath Spa University, UK, where he is Research Lead for Film & Media and Course Leader for BA (Hons) Media Communications. He is the author/editor of eight books on topics such as transmedia and media industries. Beyond academia, he is the Founder of Immersive Promotion Design, a marketing consultancy for the immersive sector. Anthony N. Smith is Lecturer in Television Theory at the University of Salford, UK. He has published articles in New Media & Society, Critical Studies in Television and beyond. He is also co-editor of Storytelling in the Media Convergence Age: Exploring Screen Narratives (Palgrave Macmillan, 2014) and author of Storytelling Industries: Narrative Production in the 21st Century (Palgrave Macmillan, 2018).

Tab Content 6

Countries Available