Overview

"PUT WALT TO WORK FOR YOU! The experts told Walt it'd never work. A giant theme park, where parents and children could play together? Crazy! So Walt put all of his money into this crazy dream of his. He put his reputation on the line. Anyone else would have quit, discouraged and disillusioned, but Walt built Disneyland. How did he go from dreaming to doing? And how can you do the same, no matter what your goal? In The Wisdom of Walt, Professor Jeffrey Barnes distills Walt Disney's vision, his knowledge, and his methods into a series of actionable lessons. Through historical vignettes about Disneyland, as well as plentiful examples and exercises, Barnes creates a framework through which you can apply Walt's wisdom to improve your career, your company, and your life. Learn to: -Listen to your ""Walter ego"" and start trusting yourself -Go ""beyond the berm"" with the secrets of Disneyland's success -Make a ""Main Street impression"" on everyone you meet -Create ""E-ticket experiences"" that keep them coming back for more WITH THE WISDOM OF WALT, YOUR SUCCESS IS JUST A DREAM AWAY!"

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9781943164165

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Reviews

Disneyland is one of the world's premier destinations. Having created a college level course on the History of Disneyland, Jeff Barnes is the perfect expert to take readers inside the park and inspire them to live their dreams. -Sam Genneway, Author of The Disneyland Story: The Unofficial Guide and Walt Disney and the Promise of Progress City Growing up, I always believed in the power of imagination and Disney was a major source of inspiration to me in my childhood pursuits. In The Wisdom of Walt, Jeff Barnes shows us not only how imaginative Walt Disney was, but how he was wise enough to believe in his dreams and create Disneyland. Your life will be richer and brighter if you apply that same wisdom as magically expressed in these pages. -Tyler R. Tichelaar, Ph.D., and Award-Winning Author of The Children of Arthur series Every now and again you read an entrepreneurship book that forever changes your life. This is one of those books! Dr. Barnes has brilliantly communicated the true story of Walt Disney in a way that inspires you to realize that all your dreams are possible if only you believe in your vision and never give up. This book is sure to be a classic and one that I will cherish in my collection forever. If you want to live your dreams, then start here! -Patrick Snow, Publishing Coach and International Best-Selling Author of Creating Your Own Destiny, The Affluent Entrepreneur, and Boy Entrepreneur The Wisdom of Walt made The Happiest Reader on Earth. Highly recommended. -Stephen Guise, Author of Mini-Habits and How to Be an Imperfectionist The Wisdom of Walt offers an enlightening and original point of view on Walt Disney, Disneyland, and personal success. A valuable read for everyone, executive and students alike. -Mike Staver, Speaker, Coach, and Author of Leadership Isn't for Cowards

Author Information

"JEFFREY A. BARNES is an author, professional keynote speaker, higher education administrator, university professor, and leadership/success coach. He has over thirty-five years of professional speaking experience and nearly twenty years experience leading teams in higher education and teaching over twenty different college courses in both the traditional classroom and on-line-including The History of Disneyland at California Baptist University in Riverside, California. He attributes his passion for Disneyland to his love of history, story, and success. He believes the Park teaches us some of life's greatest lessons-as long as you know its history, know what to look for, and you are willing to connect it all to your own story. Jeff lives in Riverside with his lovely wife, Niki, and their two boys, Logan and Wesley. Their daughter, Bethany, lives in Las Vegas where she works as an investigative journalist at the Las Vegas Review Journal. When he is not teaching or writing, Jeff enjoys spending as much time as possible in ""The Happiest Place on Earth."""

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