The Ultimate Guide to Compact Cases: Case Research, Writing, and Teaching
Author:   Rebecca J. Morris (Westfield State University, USA)
Publisher:   Emerald Publishing Limited
ISBN:  

9781803828503


Pages:   288
Publication Date:   01 September 2022
Format:   Paperback
Availability:   In Print   Availability explained
This item will be ordered in for you from one of our suppliers. Upon receipt, we will promptly dispatch it out to you. For in store availability, please contact us.

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The Ultimate Guide to Compact Cases: Case Research, Writing, and Teaching


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Author:   Rebecca J. Morris (Westfield State University, USA)
Publisher:   Emerald Publishing Limited
Imprint:   Emerald Publishing Limited
Dimensions:   Width: 15.20cm , Height: 1.50cm , Length: 22.90cm
Weight:   0.411kg
ISBN:  

9781803828503


ISBN 10:   1803828501
Pages:   288
Publication Date:   01 September 2022
Audience:   Professional and scholarly ,  Professional & Vocational
Format:   Paperback
Publisher's Status:   Active
Availability:   In Print   Availability explained
This item will be ordered in for you from one of our suppliers. Upon receipt, we will promptly dispatch it out to you. For in store availability, please contact us.

Table of Contents

Chapter 1. Why write Compact Cases? Chapter 2. Compact Cases vs. Traditional Cases Chapter 3. Finding a “Good Idea” for a Compact Case Chapter 4. Researching a Compact Case Chapter 5. Writing a Compact Case Chapter 6. Writing the Teaching Note for a Compact Case Chapter 7. Writing Compact Cases with Students Chapter 8. Publishing a Compact Case Chapter 9. Teaching with Compact Cases Chapter 10 Looking to the Future Appendices Appendix A: Annotated Copy of Chipotle Case Appendix B: Annotated Copy of Chipotle Teaching Note

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Author Information

Rebecca J. Morris, PhD is Past-President and Fellow of The CASE Association and the North American Case Research Association (NACRA). Her cases have been published in leading case journals including the Case Research Journal, The CASE Journal, and the Business Case Journal Rebecca’s cases on Nike, GlaxoSmithKline, Abbott Labs, and Kodak have appeared in major strategic management textbooks. Rebecca has served as the Editor-in-Chief of The CASE Journal (TCJ) since 2016. TCJ has published more than 25 editorial essays authored by Dr. Morris focused on advancing the field of case research, writing, and teaching. Currently, Rebecca serves as the Associate Dean of the School of Business, Mathematics, Computing and Sustainability at Westfield State University in Westfield, MA. Previously, she taught strategic management, and international business courses at Westfield State University and the University of Nebraska at Omaha.

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