Overview

The Shape Shifters Continuous Change For Competitive Advantage John L. Mariotti Only by developing a core that shifts constantly to deliver best value to customers will your company survive and succeed in the coming era of breathtaking change. In the pages of this revolutionary approach to building a ""shape-shifting"" company from the ground up, you'll learn to: * Get closer to your customers and develop a clear understanding of their mental picture of ""value.""* Institute company-wide, integrated improvements - not just piecemeal patches.* Understand the difference between shape-shifting and popular trends such as reengineering.* Develop ""new partnerships"" by combining teamwork, human insight, and new technologies.* And much more! The day of the rigid, bureaucratic organization is waning, and a new day of learning and adapting is dawning. With the help of T## exciting new era! Mariotti's new book focuses us on what matters most in business. growth and all of its positive implications. A truly refreshing read after so many years of stultifying ""reengineering."" - Michael Harris, Partner, The Sequoya Group, Inc. I had said ""Wow"" out loud twice in the first 30 pages. Many lights went off in my head as I read The Shape Shifters This is more than a book, it's an opportunity to rethink the existing customer strategies of your company, your division, or your departments. - James B. Swartz, President, Competitive Action Group I have already used John Mariotti's shape shifting construct This is a very valuable tool with which to coach an organization in developing winning strategies. - Fred S. Grunewald, President and Chief Operating Officer, Overhead Door Corporation

Full Product Details

Author:   John L. Mariotti
Publisher:   John Wiley and Sons Ltd
Imprint:   John Wiley & Sons Inc
Dimensions:   Width: 16.20cm , Height: 2.60cm , Length: 23.50cm
Weight:   0.614kg
ISBN:  

9780471292548

ISBN 10:   0471292540
Pages:   276
Publication Date:   10 October 1997
Audience:   College/higher education ,  Professional and scholarly ,  Postgraduate, Research & Scholarly ,  Professional & Vocational
Format:   Hardback
Publisher's Status:   Out of Stock Indefinitely
Availability:   In Print  
Limited stock is available. It will be ordered for you and shipped pending supplier's limited stock.

Table of Contents

WHY? Value--The New Mantra. Genesis: The Shape of the Future. Status Quo Is Not Good Enough. Visualizing the Shape of Value. Understanding Value Attributes. The Best Shape-Shift Faster. WHAT? What is Value? Shape-Shifting to Integrate and Revitalize the Business. The Conditions of Shape-Shifting. Assessing Shape of Value for Customers. Comparing Shape of Value to Competitors. HOW? Shape-Shifting--New Partnerships. Compensating Shape-Shifting. The Power of Partnerships. Changing the Shape of the Business. Organizing to Shape-Shift. The Future Shape Of Work. Predict the Future by Creating the Future. WHERE NEXT? The Natural laws of Business.

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Author Information

About The Author: John L. Mariotti is President and CEO of The Enterprise Group, his own consulting firm, and former President of Huffy Bicycles and Rubbermaid's Office Products Group. He is the author of The Power of Partnerships and a contributing editor, management columnist, and conference moderator for Industry Week magazine.

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