Overview

More Marketing books are probably published than any other category of business books, and yet companies from start-ups to established enterprises fail daily. Why? Because we still do not understand marketing. In The Seven Secrets of Marketing the reader is introduced to the seven secrets of successful marketing; the secrets that successful marketers and componies seldom publish or share.And why is that? Because there are a few simple secrets to marketing that are well guarded by the successful marketers of our time to ensure their own companies' success and to keep their competitors at bay.Now, for the first time, the Seven Secrets of Marketing, or the Seven S's are described in an easily digestible way for even the layman and the novice to use and to implement as a driving factor in the success of his business. You can now learn these valuable lessons from the experts in this concise book!The Seven Secrets of Marketing are presented in easily understandable language, with lots of practical examples and hints included. This is the ideal book for the company president to read and to take control of marketing, or give guidance to his marketing team. Similarly a novice reading this book will be introduced into the fascinating world of marketing in a novel and unique way, and will use the lessons learnt throughout his lifespan and career.The Seven Secrets of Marketing explained in the book, follow one another in logical order. It is like a step by step guide to success.Never before has so much potent, powerful and practical marketing communication information been packaged in such a concise, innovative, and reader-friendly book.The Seven Secrets of Marketing is the book that can change all companies' marketing behavior forever and for the better.

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9781990988844

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