Overview

Want to better understand how the U.S. and eight swing states changed from Blue (Democratic) to Red (Republican) between 2008 and 2016? This full-color report explores the seven strategic pitfalls that compassionate Progressives need to understand and avoid so that they can win future elections. If we want to reverse regressive policies, we must elect more Progressives in the next two elections. The author, Dr. Marilynn Baker, strategically analyzes long-term U.S. voter trends with special emphasis on the eight swing states that voted for Barack Obama in 2008 and Donald Trump in 2016. Understanding the critical factors that influence swing voters is critical to Progressives winning elections, especially in swing districts and states. This report examines the strategic impact of demographics (political and ideological, as well as ethnicity), geography (urban, suburban, rural), religiosity (White Evangelicals, Other Christians, Other Faiths), and candidate character on election results. The report identifies important trends and connections that Progressives need to know -- and work to change -- if we want to make the U.S. progressive again.

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9781986968553

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Marilynn W. Baker, PhD is a compassionate, progressive activist using her strategic analysis and strategy development skills to help Progressives develop effective campaigns to reverse regressive policies. Prior to becoming an activist, Dr. Baker was the Senior Director of Competitive Intelligence for a Fortune Global 500 Company in Geneva, Switzerland, and a senior lecturer at the University of North Carolina at Greensboro (UNCG). While in Geneva, she was a member of the international organization, SCIP: Strategic and Competitive Intelligence Professionals. Upon returning to the U.S., she taught graduate-level strategic analysis and strategy development at UNCG. She has an MBA with a concentration in finance, and a PhD in Organizational Leadership.

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