The Savvy Musician 2.0: Amplifying Impact, Income, and Inspiration
Author:   David Cutler (Distinguished Professor, Music Entrepreneurship & Innovation, Distinguished Professor, Music Entrepreneurship & Innovation, University of South Carolina)
Publisher:   Oxford University Press Inc
Edition:   2nd Revised edition
ISBN:  

9780197796368


Pages:   320
Publication Date:   25 August 2025
Format:   Paperback
Availability:   To order   Availability explained
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The Savvy Musician 2.0: Amplifying Impact, Income, and Inspiration


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Full Product Details

Author:   David Cutler (Distinguished Professor, Music Entrepreneurship & Innovation, Distinguished Professor, Music Entrepreneurship & Innovation, University of South Carolina)
Publisher:   Oxford University Press Inc
Imprint:   Oxford University Press Inc
Edition:   2nd Revised edition
Dimensions:   Width: 18.00cm , Height: 2.80cm , Length: 24.90cm
Weight:   0.590kg
ISBN:  

9780197796368


ISBN 10:   0197796362
Pages:   320
Publication Date:   25 August 2025
Audience:   Professional and scholarly ,  Professional & Vocational
Format:   Paperback
Publisher's Status:   Active
Availability:   To order   Availability explained
Stock availability from the supplier is unknown. We will order it for you and ship this item to you once it is received by us.

Table of Contents

Introduction: A Savvy Question PART 1: ENTREPRENEURIAL JOURNEY 1: The Path to Remarkable Success 2: Finding Your Voice 3: Mind Your Own Business 4: Sharpen the Vision 5: Marketing is Everything 6: Promotional Storytelling 7: Pounding the Virtual Pavement 8: Music Business is People Business 9: Winning the Money Game 10: Funding Your Dreams 11: A Life in Music 12: Leaving a Legacy PART II: ART THAT MATTERS 13: Outstanding Performace, Plus... 14: The New Recording Paradigm 15: Got Video??? PART III: NICE WORK IF YOU CAN GET IT 16: The Art of Getting Hired 17: Teaching 18: Performance 19: Composition 20: Industry Further Savvy Reading Featured Artists Index

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Author Information

One of the world's leading voices on arts entrepreneurship, Dr. David Cutler balances a career as a speaker, author, consultant, multi-genre pianist/composer, and educator. His acclaimed books The Savvy Musician, The Savvy Music Teacher, and The GAME of Innovation provide tools for amplifying success. Known for facilitating immersive ""innovation GAMEs,"" Cutler's powerful, team-based experiences empower arts, education, and business communities to solve creative challenges while becoming better collaborators. He serves as Distinguished Professor of Music Entrepreneurship and Innovation at University of South Carolina, where he also leads a Living Learning Community called IDEA.

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