The Roots and Uses of Marketing Knowledge: A Critical Inquiry into the Theory and Practice of Marketing
Author:   Terry Smith
Publisher:   De Gruyter
ISBN:  

9783110631142


Pages:   235
Publication Date:   20 January 2020
Format:   Hardback
Availability:   In Print   Availability explained
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The Roots and Uses of Marketing Knowledge: A Critical Inquiry into the Theory and Practice of Marketing


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Author:   Terry Smith
Publisher:   De Gruyter
Imprint:   De Gruyter
Weight:   0.530kg
ISBN:  

9783110631142


ISBN 10:   3110631148
Pages:   235
Publication Date:   20 January 2020
Audience:   Professional and scholarly ,  Professional & Vocational ,  Professional & Vocational
Format:   Hardback
Publisher's Status:   Active
Availability:   In Print   Availability explained
This item will be ordered in for you from one of our suppliers. Upon receipt, we will promptly dispatch it out to you. For in store availability, please contact us.

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Terry Smith, Practitioner with over 20 years' experience in a broad range of senior B2B Marketing positions, UK

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