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9780367771546

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Bardhan and Gower synthesize theories and DEI literature from multiple disciplines to provide fresh perspectives and practical insights to address organizational climate, diversity, and inclusion issues in public relations practice. This is a must-read book! Any leader in public relations and public relations faculty members and students will find this book's lessons useful--as the insights contained within are a needed contribution and signpost to guide future needle-moving efforts and DEI pursuits in public relations education and practice. Damion Waymer, Professor and Chair of Advertising & Public Relations The University of Alabama, USA An artful balance of storytelling and data insights underpinned by academic rigor, the contextual buildup with each chapter of this book culminates with an unprecedented, pragmatic Leadership Model for Inclusive Diversity in Public Relations. It features recommended approaches for 1) accelerating DE&I progress and 2) eroding the field's glaring resistance to change, often masked by the cunning lip service of skilled communicators. The authors' findings are compelling for aspiring and current industry leaders. Carmella Glover, President, Diversity Action Alliance, USA This book makes an enormous contribution toward addressing one of the most important issues facing U.S. public relations professionals in the coming years: the need for measurable, impactful, and faster progress on building inclusive diversity in the PR profession. The authors make a compelling case that leaders embrace the idea that the horse of inclusion pulls the cart of diversity, and not the other way around, and that leaders must be more responsible and accountable for actions that foster inclusive, equitable internal cultures. Every PR leader should read this and build on the model Bardhan and Gower propose for advancing the D&I imperative facing all of us. Patrick Ford, Professional in Residence, College of Journalism and Communications University of Florida, USA This book should become a go-to resource for anyone in public relations interested in issues of diversity, equity and inclusion generally, and for understanding the importance of leadership to successful D&I initiatives specifically. Written by two of our field's leaders, it weaves the current generation of D&I literature, highlights where we are, where we're headed, and what questions remain. Dean Mundy, Associate Professor University of Oregon, USA Bardhan and Gower offer an in-depth understanding of the relationship between leadership responsibility and diversity, equity, and inclusion in the field of public relations. This book is a timely call to PR leadership that they must be accountable, take decisive action, and make an indelible impact on DEI. The model for practicing inclusive diversity that Bardhan and Gower have developed is why this is a must-read book for educators, students, and professionals. Leaders who wish to have a practical approach to developing inclusive and diverse organizational cultures will find this book helpful and informative. Bill Imada, Chairman IW Group, USA This book brings an important and mostly missing perspective to the forefront of discussions around diversity and inclusion -- the need for leadership to rise to the occasion and champion the cause of D&I rather than relegate it to others. It provides a path to building a better discipline based in belonging and focused on how D&I bring opportunities to those who make it a core value of their leadership, organizations, and PR efforts. Brigitta R. Brunner, Professor Auburn University, USA

Bardhan and Gower synthesize theories and DEI literature from multiple disciplines to provide fresh perspectives and practical insights to address organizational climate, diversity, and inclusion issues in public relations practice. This is a must-read book! Any leader in public relations and public relations faculty members and students will find this book's lessons useful--as the insights contained within are a needed contribution and signpost to guide future needle-moving efforts and DEI pursuits in public relations education and practice. Damion Waymer, Professor and Chair of Advertising & Public Relations The University of Alabama, USA An artful balance of storytelling and data insights underpinned by academic rigor, the contextual buildup with each chapter of this book culminates with an unprecedented, pragmatic Leadership Model for Inclusive Diversity in Public Relations. It features recommended approaches for 1) accelerating DE&I progress and 2) eroding the field's glaring resistance to change, often masked by the cunning lip service of skilled communicators. The authors' findings are compelling for aspiring and current industry leaders. Carmella Glover, President, Diversity Action Alliance, USA This book makes an enormous contribution toward addressing one of the most important issues facing U.S. public relations professionals in the coming years: the need for measurable, impactful, and faster progress on building inclusive diversity in the PR profession. The authors make a compelling case that leaders embrace the idea that the horse of inclusion pulls the cart of diversity, and not the other way around, and that leaders must be more responsible and accountable for actions that foster inclusive, equitable internal cultures. Every PR leader should read this and build on the model Bardhan and Gower propose for advancing the D&I imperative facing all of us. Patrick Ford, Professional in Residence, College of Journalism and Communications University of Florida, USA This book should become a go-to resource for anyone in public relations interested in issues of diversity, equity and inclusion generally, and for understanding the importance of leadership to successful D&I initiatives specifically. Written by two of our field's leaders, it weaves the current generation of D&I literature, highlights where we are, where we're headed, and what questions remain. Dean Mundy, Associate Professor University of Oregon, USA Bardhan and Gower offer an in-depth understanding of the relationship between leadership responsibility and diversity, equity, and inclusion in the field of public relations. This book is a timely call to PR leadership that they must be accountable, take decisive action, and make an indelible impact on DEI. The model for practicing inclusive diversity that Bardhan and Gower have developed is why this is a must-read book for educators, students, and professionals. Leaders who wish to have a practical approach to developing inclusive and diverse organizational cultures will find this book helpful and informative. Bill Imada, Chairman IW Group, USA This book brings an important and mostly missing perspective to the forefront of discussions around diversity and inclusion -- the need for leadership to rise to the occasion and champion the cause of D&I rather than relegate it to others. It provides a path to building a better discipline based in belonging and focused on how D&I bring opportunities to those who make it a core value of their leadership, organizations, and PR efforts. Brigitta R. Brunner, Professor Auburn University, USA

Author Information

Nilanjana Bardhan is a Professor in the Department of Communication Studies at Southern Illinois University – Carbondale, USA. Karla Gower is a Professor in the Department of Advertising and Public Relations at the University of Alabama – Tuscaloosa, USA.

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