Overview

Business isn't just numbers-it's narrative. In an age defined by overnight empires and instantaneous collapse, The Roaring Twenties takes readers inside the boardrooms, browser tabs, and backrooms of the most dramatic business stories of our time. From WeWork's visionary collapse to FTX's crypto implosion, from Reddit-fueled meme stock mania to the Boeing 737 MAX disaster, M.D. Mills chronicles the rise, risk, and ruin that shaped modern capitalism. With the storytelling flair of Business Adventures and the edge of Barbarians at the Gate, these are not sanitized case studies-they're vivid accounts of ambition, hubris, disruption, and the very human decisions behind billion-dollar swings. In this sharp, fast-paced collection: Twitter becomes a personal sandbox for the world's richest man. Bud Light discovers the billion-dollar cost of a culture war. Retail traders turn Wall Street upside down using memes and mobile apps. A 167-year-old Swiss bank dies-not with a bang, but a confidence crisis. Each chapter explores the moment where narrative outpaced numbers, where branding met backlash, or where innovation collided with regulation. Through these stories, Mills reveals the unpredictable landscape where power, perception, and profit intersect-and where every founder, investor, and consumer is a character in the story of capitalism's new age. The Roaring Twenties is for anyone trying to understand how business really works today-entrepreneurs, analysts, policy makers, and readers who crave the real stories behind the headlines.

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