The Real Coke, the Real Story
Author:   Thomas Oliver
Publisher:   Random House
ISBN:  

9781299879225


Publication Date:   01 January 2013
Format:   Electronic book text
Availability:   Available To Order   Availability explained
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The Real Coke, the Real Story


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Overview

Thomas Oliver goes inside the Coca-Cola Company to examine one of the most fascinating episodes in the history of American business in this cautionary tale of corporate decision making.

Full Product Details

Author:   Thomas Oliver
Publisher:   Random House
Imprint:   Random House
ISBN:  

9781299879225


ISBN 10:   1299879225
Publication Date:   01 January 2013
Audience:   General/trade ,  General
Format:   Electronic book text
Publisher's Status:   Active
Availability:   Available To Order   Availability explained
We have confirmation that this item is in stock with the supplier. It will be ordered in for you and dispatched immediately.

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