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OverviewFull Product DetailsAuthor: Robert E. Brown (Salem State University, USA)Publisher: Taylor & Francis Ltd Imprint: Routledge Dimensions: Width: 15.60cm , Height: 1.80cm , Length: 23.40cm Weight: 0.453kg ISBN: 9780415640459ISBN 10: 0415640458 Pages: 198 Publication Date: 18 November 2014 Audience: College/higher education , Professional and scholarly , Tertiary & Higher Education , Professional & Vocational Format: Hardback Publisher's Status: Active Availability: In Print ![]() This item will be ordered in for you from one of our suppliers. Upon receipt, we will promptly dispatch it out to you. For in store availability, please contact us. Table of ContentsPreface: Breaking Ranks Part I: The Theater of Public Relations 1. Principles of PRe 2. Crisis 3. Face 4. Actors 5. History Part Two: The Humanities of Public Relations 6. Voices 7. Persuasion 8 Politics 9. Ambiguities 10. Humanities Epilogue: The Gist of EverythingReviews'This is a wise book that breaks with the dominant paradigms and rethinks public relations in interdisciplinary, philosophical, and humanistic terms, bringing a new definition to a field that has long been seeking to define itself. Brown is a thinker who has thought long and hard about the field and has enriched this book with his wide reading and long professional experience.' - Ray Hiebert, Editor, Public Relations Review, USA 'This is a wise book that breaks with the dominant paradigms and rethinks public relations in interdisciplinary, philosophical, and humanistic terms, bringing a new definition to a field that has long been seeking to define itself. Brown is a thinker who has thought long and hard about the field and has enriched this book with his wide reading and long professional experience.' - Ray Hiebert, Editor, Public Relations Review, USA 'Robert Brown deftly flips long-held conventions about public relations as management of organizational communication. From history, theory and ethics to crisis communication, Brown argues that the study of public relations should expand to include everyday experience of individuals as much as sociology, anthropology, politics and more. Written with dexterity, this compelling book will get readers thinking about public relations in new and refreshing ways.' - Amiso M. George, Associate professor of Strategic Communication, Texas Christian University, USA 'In PRe, Rob Brown reconceptualises public relations as a humanity, shifting the field from the quantitatively distinct to the distinctly human: ambiguous, historical, interdisciplinary, and vocal. An accomplished scholar, he mines his own extensive experiences in public relations, along with works from academics, practitioners, pioneers, and poets, to present a fascinating, timely, and thought-provoking work.' - Margot Opdycke Lamme, Associate Professor, University of Alabama, USA. Author InformationRobert E. Brown, former speechwriter for two Fortune 500 companies, is Professor of Communications at Salem State University, instructor at Harvard University Extension School, a member of the editorial boards of Public Relations Review and Public Relations Inquiry and a published poet. Tab Content 6Author Website:Countries AvailableAll regions |