The Psychology of Wine: Truth and Beauty by the Glass

Author:   Evan Mitchell ,  Brian Mitchell
Publisher:   Bloomsbury Publishing Plc
ISBN:  

9780313376504


Pages:   202
Publication Date:   01 June 2009
Format:   Hardback
Availability:   In Print   Availability explained
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The Psychology of Wine: Truth and Beauty by the Glass


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Overview

A pleasure to read and contemplate, this book reaches beyond the conventional to celebrate the poetry of wine, as well as the reasons behind its unique resonance with the human psyche. Since grape juice was first fermented, wine has captured the human imagination, engaging us in a uniquely personal way. According to authors Evan and Brian Mitchell, wine—more than any other organism, aesthetic object, or experience—reflects what it means to be human. The Psychology of Wine: Truth and Beauty by the Glass parts company from the overwhelming majority of books on the subject in that it is neither a profile of some aspect of the industry, nor a collection of tasting notes. Rather, readers are invited to explore the body, mind, and soul of wine from the perspectives of flavor, metaphor, geometry, gender, and human characteristics, including beauty, honesty, and subtlety. Attention is paid also to the historical, geographical, and psychological roots of our affinity with wine and to how the language of wine is intimate to our desires, habits, customs, and culture. Entertaining and highly informative, this book will lead readers to think about wine in fresh and challenging ways.

Full Product Details

Author:   Evan Mitchell ,  Brian Mitchell
Publisher:   Bloomsbury Publishing Plc
Imprint:   Praeger Publishers Inc
Dimensions:   Width: 15.60cm , Height: 2.10cm , Length: 22.90cm
Weight:   0.476kg
ISBN:  

9780313376504


ISBN 10:   0313376506
Pages:   202
Publication Date:   01 June 2009
Audience:   General/trade ,  General
Format:   Hardback
Publisher's Status:   No Longer Our Product
Availability:   In Print   Availability explained
This item will be ordered in for you from one of our suppliers. Upon receipt, we will promptly dispatch it out to you. For in store availability, please contact us.

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<p> Written for both oenophiles and those interested in the behavioral sciences, this volume explores the reasons why consumption of wine is so closely linked to the human experience, especially in terms of culture, customs and habits. E. Mitchell, a sommelier, has teamed with B. Mitchell, an international consultant in performance management, to take a unique approach to the subject of wine by emphasizing its historical, psychological and geographical roots. An emphasis is also placed on the language used to describe wine, which is countered by a section that discusses 'how wine describes us.' - <p>SciTech Book News


Author Information

Evan Mitchell has worked for more than 12 years in the hospitality industry, including positions as a sommelier and front of house manager in some of Australia’s most celebrated restaurants. He is also the designer of wine education training programs currently being run in multinational hotels and resorts. Brian Mitchell, father to Evan, is a psychologist who has taught courses in social psychology at the University of Sydney, Australia.

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