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OverviewThe biggest current threat you face is becoming a commodity in your prospect's eyes. What's making it worse? Decision teams keep getting bigger and they are ignoring your sales teams until the very end of their buying journey. This race won't stop on its own and we believe that most teams are unprepared and ill-equipped to sell the way today's buying teams expect. This book is designed to help you combat the three deadly Cs: commoditization, compressed selling time, and consensus decision-making, to win the brain, win the journey, and win the deal. Full Product DetailsAuthor: Bryan Gray , Jesse LaffenPublisher: Indie Books International Imprint: Indie Books International Dimensions: Width: 15.20cm , Height: 1.40cm , Length: 22.90cm Weight: 0.417kg ISBN: 9781952233722ISBN 10: 1952233720 Pages: 144 Publication Date: 26 August 2021 Audience: General/trade , General Format: Hardback Publisher's Status: Active Availability: Available To Order ![]() We have confirmation that this item is in stock with the supplier. It will be ordered in for you and dispatched immediately. Table of ContentsReviewsAuthor InformationTab Content 6Author Website:Countries AvailableAll regions |