The Practice of Graduate Research in Hospitality and Tourism

Author:   Kaye Sung Chon
Publisher:   Taylor & Francis Ltd
ISBN:  

9781138989702


Pages:   202
Publication Date:   13 May 2016
Format:   Paperback
Availability:   In Print   Availability explained
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The Practice of Graduate Research in Hospitality and Tourism


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Full Product Details

Author:   Kaye Sung Chon
Publisher:   Taylor & Francis Ltd
Imprint:   Routledge
Weight:   0.453kg
ISBN:  

9781138989702


ISBN 10:   1138989703
Pages:   202
Publication Date:   13 May 2016
Audience:   College/higher education ,  General/trade ,  Tertiary & Higher Education ,  General
Format:   Paperback
Publisher's Status:   Active
Availability:   In Print   Availability explained
This item will be ordered in for you from one of our suppliers. Upon receipt, we will promptly dispatch it out to you. For in store availability, please contact us.

Table of Contents

Contents About the Editor Contributors Preface Part I: Conceptual Approaches Chapter 1. Selecting Service-OrientedEmployees Based on Person-Organization Fit Introduction Review of the Literature Conclusion Chapter 2. Developing a Benchmarking Model for Tourist Destinations Introduction Benchmarking: Definition and Practices Benchmarking and the Tourism Industry Benchmarking and Customer Satisfaction Toward Destination Benchmarking A Destination Benchmarking Model What to Benchmark Whom to Benchmark How to Benchmark Conclusion Chapter 3. A Conceptual Framework for Measuring the Effectiveness of Advertising on the Internet: Using Cyberspace to Position Hospitality Firms in the Marketplace Introduction The Web and the Lodging Industry The Web As an Intermediary Between the Customer and the Hotel A Conceptual Framework Conclusions and Suggestions for Future Study Part II: Secondary Data Approaches Chapter 4. Factors Affecting Expenditures on Food Away from Home in US Households Introduction Methods Results Conclusions Chapter 5. Senior-Sensitive Segments: Looking at Travel Behavior Introduction Methodology Results Conclusion and Implications Chapter 6. The Competitive Structure of Japanese Overseas Travelers’ Destinations Introduction Purpose Methods and Analysis Conclusion Chapter 7. Identification of Variables Influencing Food and Beverage Employee Turnover Introduction Literature Review Data Methodology Results Discussion Conclusion and Areas for Future Research Part III: Primary Data Approaches Chapter 8. Motivating Needs of Managers in the On-Site Food Service Segment Introduction Background Murray’s Model Study of Food Service Managers’ Motivating Needs Methodology Discussion of Findings Conclusion Chapter 9. HIV and AIDS in the Workplace: Do Future Hospitality Managers Have Adequate Education? Background Methodology Results Implications Chapter 10. Analysis of Papers Published in the Hospitality Research Journal: Focus and Trends of Subjects, Research Designs, and Statistical Techniques Introduction Methodology Results Conclusions and Implications Index Reference Notes Included

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K. S. Chon

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