Overview

In a world drowning in data, stories are your lifeline to rising above the noise, forging meaningful connections, and driving purposeful change. Your expertise runs deep. Your mission matters. But in today's noisy world, even the most powerful ideas need a story to take root. Whether you're energizing teams, building customer loyalty, or strengthening communities, Lisa Gerber reveals how purposeful storytelling transforms expertise into influence that moves people to action. Drawing from two decades of experience helping leaders and teams drive change, Lisa reveals how to: Use storytelling to make your message matter Craft stories that are real, relatable, and riveting Build a diverse story library to influence any situation The Power of Story isn't just another guide on how to tell stories-it's your roadmap to becoming a more influential communicator. Whether growing your career, leading a team, or engaging a community, this book will help you uncover the stories that make you unforgettable. Your most powerful story is waiting to be told.

Full Product Details

9798985138528

Table of Contents

Reviews

When you write a book about storytelling, you'd better be a good storyteller. And Lisa Gerber is most definitely that. The reader learns not only from the process she describes, but also from the example she sets. Yet this book takes you beyond telling a good story to making sure you have a good story to tell. Every mission-driven leader has witnessed moments of impact and transformation - Lisa's work helps us to weave those golden threads into a coherent tapestry that will be both useful and beautiful. And like any fine storyteller, Lisa gives her readers a glimpse of who she is at her core, which leaves us wanting more. The good news is, there's more to be had when you work with her. Lisa's book is an example of a dynamic she describes within it: ""I finally stood out by showing up as me - and people loved it."" Dr. Rebecca Sutherns, collaborative strategist and adaptability expert, CEO of Sage Solutions, author of Nimble: Off script but still on track (2019) and Sightline: Strategic plans that gather momentum not dust (2020) As Executive Director of a nonprofit that collects and shares first-hand refugee stories as a means of influencing policies and public perception, I was delightfully surprised at how Lisa Gerber's book made me think more carefully and deliberately about how our organization tells its own story. Filled with practical guidance, illustrated through poignant real-life examples, Gerber has written a practical guidebook that will empower organizations to engage more effectively with clients, donors and community members and she's done it in a way that feels like a candid and encouraging conversation with a close friend. Kristen Smith Dayley, Executive Director, Their Story is Our Story This book unlocks the gold. Motivate, captivate, activate! I read it with an unexpected tension - a good tension - because the premise hits close to home. It's true, we all want to be intriguing. Have courage, find your why, add discipline and diligence to storytelling. The urgent balance of logic and heart is what so many of us seek to convey, especially for a cause that matters. Whether personally and professionally, trust happens when we cut through the noise. At every page, I bounced to the projects on my own plate and realized the guidance is dead-on. Melissa DiBona, AVP of Legacy Projects, Operation Smile When you write a book about storytelling, you'd better be a good storyteller. And Lisa Gerber is most definitely that. The reader learns not only from the process she describes, but also from the example she sets.Yet this book takes you beyond telling a good story to making sure you have a good story to tell. Every mission-driven leader has witnessed moments of impact and transformation - Lisa's work helps us to weave those golden threads into a coherent tapestry that will be both useful and beautiful. And like any fine storyteller, Lisa gives her readers a glimpse of who she is at her core, which leaves us wanting more. The good news is, there's more to be had when you work with her. Lisa's book is an example of a dynamic she describes within it: ""I finally stood out by showing up as me - and people loved it."" Dr. Rebecca Sutherns, collaborative strategist and adaptability expert, CEO of Sage Solutions, author of Nimble: Off script but still on track (2019) and Sightline: Strategic plans that gather momentum not dust (2020)

Author Information

Lisa Gerber is a story strategist who empowers purpose-driven leaders to create lasting change through the art of strategic storytelling. Her training, facilitation, and mentoring programs have helped organizations across conservation, wilderness education, animal welfare, and health and wellness sectors transform their messaging, elevate their positioning, and inspire action in their communities.She is the author of From So What? To So Funded: How Nonprofits Use Story to Create Impact and Change the World and hosts the Breaking Trail podcast, featuring conversations with trailblazers who forge their own paths and rewrite the rules of success.When not helping leaders unlock their storytelling potential, Lisa can be found skiing, trail running, or mountain biking in the mountains of Idaho with her husband and dogs-where she does her best creative work.

Tab Content 6

Countries Available