Overview

Learn how to capture—and keep—the awesome power of momentum! Most leaders believe in momentum—a phenomenon that's easy to perceive but difficult to define. Which is why so few have been able to explain how to spark it, sustain it, or steer it to unbridled success. Until now. In this groundbreaking book, bestselling author Don Yaeger and leadership expert Bernie Banks uncover what it takes to turn a single moment into unstoppable momentum. Drawing from eight years of research, over 250 interviews, and thousands of survey responses, they reveal a proven model for building momentum across sports, business, politics, and the military. You'll learn how to: Recognize the early spark of momentum and act on it. Build a culture that sustains momentum over time. Apply a research-backed model used by top leaders. Reignite momentum when it begins to fade.   Whether you're leading a team or an entire organization, this book will help you harness momentum in every aspect of an enterprise—from team building to recruitment to communications—and make it last.

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9781400247134

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Reviews

'As George HW Bush said, 'It's all about big Mo.' He was correct. And if you want to know how Big Mo can work for you, this book from Don Yaeger and Gen. Banks is your roadmap.' * James Carville, American Political Consultant and Bestselling Author * 'Don Yaeger and Bernie Banks have crafted a powerful resource that helps leaders better understand how to systematically take actions that generate the right types of momentum while simultaneously strengthening trust. I highly recommend this wonderful book as an insightful and practical guide for leaders everywhere who desire to make momentum generation a personal/team superpower!' * Stephen M. R. Covey, The New York Times and #1 Wall Street Journal bestselling author of The Speed of Trust and Trust & Inspire * 'Don Yaeger and Bernie Banks have deftly mined the experiences of world-renowned leaders in service of sharing their lessons learned about forging momentum in an engaging and practical format. I highly recommend this book for anyone who is intent on growing their ability to win!' * Mike Krzyzewski, Naismith Hall of Fame coach, five-time national champion at Duke, and six-time gold medalist as head Coach of the US Men’s National Team * 'I have always referred to momentum as the 'great multiplier.' It increases your team's opportunities for success exponentially. If you're looking for that multiplier, Don Yaeger and Gen. Bernard Banks are laying it out for you in these pages. I recommend this book highly.' * John C. Maxwell, New York Times Bestselling Author * 'If you can find momentum, you can be unstoppable. Don Yaeger and Gen. Banks have figured out how we can capture this magical power and turn it into the ultimate strategic advantage!' * Simon Sinek, Optimist and New York Times Bestselling author and host of the podcast A Bit of Optimism * 'In Bernie Banks and Don Yaeger's fascinating new book, entertaining vignettes and thoughtful science are combined to make the concept and reality of momentum come alive. Essential for players, coaches, leaders and followers -- in short -- all of us.' * Stanley A. McChrystal, Retired United States, General * 'It is with great enthusiasm that I greet the arrival of a book by Banks, in partnership with Don Yaeger. They've chosen a great topic with a vital message for all leaders: Never underestimate the power of momentum!' * Jim Collins, author Good to Great and Turning the Flywheel *

Author Information

Don Yaeger is an eleven-time New York Times bestselling author, longtime associate editor at Sports Illustrated, and today is one of the most in-demand public speakers on the corporate circuit. He delivers an average of seventy speeches a year to an average annual audience of almost one hundred thousand. He and his wife, Jeannette, live in Tallahassee, Florida, with their two children.

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