Music Entrepreneurship
Author:   Allan Dumbreck (Senior Lecturer, University of the West of Scotland, UK) ,  Gayle McPherson (Professor of Events and Cultural Policy, University of the West of Scotland, UK)
Publisher:   Bloomsbury Publishing PLC
ISBN:  

9781472525406


Pages:   336
Publication Date:   17 December 2015
Format:   Paperback
Availability:   Manufactured on demand   Availability explained
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Music Entrepreneurship


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Author:   Allan Dumbreck (Senior Lecturer, University of the West of Scotland, UK) ,  Gayle McPherson (Professor of Events and Cultural Policy, University of the West of Scotland, UK)
Publisher:   Bloomsbury Publishing PLC
Imprint:   Methuen Drama
Dimensions:   Width: 12.90cm , Height: 2.50cm , Length: 19.80cm
Weight:   0.383kg
ISBN:  

9781472525406


ISBN 10:   147252540
Pages:   336
Publication Date:   17 December 2015
Audience:   Professional and scholarly ,  Professional & Vocational
Format:   Paperback
Publisher's Status:   Active
Availability:   Manufactured on demand   Availability explained
We will order this item for you from a manufactured on demand supplier.

Table of Contents

Part One – the Music Environment: Introduction: The Need for the Music Entrepreneur; Chapter One: The Music Environment; Chapter Two: The Music Entrepreneur in the Global Marketplace; Chapter Three: Music as Space and Place Identity. Part Two – Case Studies: Case-study One: Recorded Music; Case-study Two: Live Performance; Case-study Three: Festival and Spectacle; Case-study Four: Publishing; Case-study Five: Artist and Artist Management; Case-study Six: Digital Media.

Reviews

The book charts the ongoing evolution of music businesses and the focus shift to independent companies ... helping emerging artists to find opportunities that may be unadvertised in the professional field. * The Glasgow Herald *


The book charts the ongoing evolution of music businesses and the focus shift to independent companies ... helping emerging artists to find opportunities that may be unadvertised in the professional field. The Glasgow Herald


Author Information

Allan Dumbreck is a Senior Lecturer in the music performance, production and entrepreneurship sectors within the School of Media, Culture and Society at the University of the West of Scotland. He is also the programme leader for BA (Hons) Commercial Music and editor of the Music Education Directory. Gayle McPherson is a Professor of Events and Cultural Policy within the School of Media, Culture and Society at the University of the West of Scotland. She has published widely on events and festivals policy, culture and society and the social and cultural impact of events on cities and nations.

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