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OverviewFull Product DetailsAuthor: Nick Gibbs (Leeds Trinity University)Publisher: Bristol University Press Imprint: Bristol University Press ISBN: 9781529227949ISBN 10: 1529227941 Pages: 202 Publication Date: 16 November 2023 Audience: Professional and scholarly , General/trade , Professional & Vocational , General Format: Hardback Publisher's Status: Active Availability: Manufactured on demand ![]() We will order this item for you from a manufactured on demand supplier. Table of Contents1. Introduction 2. Situating the Research 3. Reimagining the Health and Fitness Industry as a Site of Deviant Leisure Part 1 – Consumption 4. Desire and Dissatisfaction in the Gym 5. Instrumentality, Competitiveness, and Hyper-conformity 6. The Pleasures of Consumption: The Curious Case of Phillip 7. #Ripped: Social Media, Prosumption, and Bodily Desire Part 2 – Supply-side 8. Production 9. The Offline IPED Marketplace 10. The IPED Market in Transition: Commercialization, Normalization, and Digitization 11. The Online IPED Market 12. ConclusionReviews“This brilliant ethnography offers much-needed insight into the underpinnings of contemporary gym cultures and enhancement drug consumption from a theoretically informed and extensively researched perspective. An essential text.” Luke Turnock, University of Lincoln ""Nick Gibbs injects himself into the underbelly of the UK's booming health and fitness industry - 'The Muscle Trade' takes readers on a journey through the consumption and supply of IPEDs, shedding light on the darker aspects of bodily modification culture."" Timothy Piatkowski, Griffith University Author InformationNick Gibbs is Lecturer in Criminology in the Department of Social Sciences at Northumbria University. Tab Content 6Author Website:Countries AvailableAll regions |