Overview

Using a sophisticated approach that unifies the three key areas of supply chain strategies, sales and operations planning (SOP), and lean manufacturing, The Market-Driven Supply Chain is the only book that takes a comprehensive approach to succeeding in today's on-demand environment. You'll learn how to keep pace with accelerating service demands and response times by: using robust analytics for conducting value segmentations and simulation analyses, developing a customer-centric culture and a collaborative organizational structure, dynamically rebalancing the inventory mix to improve capacity and reduce costs, and retooling twenty-six management processes to achieve market-savvy SOP. Customer demands for individual attention and specialized products are transforming commerce at every stage-including the supply chain. But achieving successful sales processes is not as daunting as it sounds. With ample tools, tips, and case studies, this practical yet expansive book helps organizations ensure those at the end of their supply chain-the customers-remain loyal.

Full Product Details

9780814431634

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Reviews

. ..surprisingly easy and comprehensible read...The book is very informative and gets one thinking. -- PM World Journal

.. . provides the transformational steps required to achieve a market-driven supply chain resulting in a business that is highly responsive to the demand economy... --Quality Progress

Author Information

Robert P Burrows III is founder and managing principal of the On-Point Group, a firm that applies the quantitative science of operations research to supply chain management.

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