Overview

What if your worst communication disasters could become your greatest superpowers? Meet communications expert Jordana Borensztajn, who dressed as a giant Like button and got escorted out of Facebook's Silicon Valley headquarters. Who bombed so spectacularly on a cruise ship that passengers demanded she get off mid-sail. Who wedged a raw egg in her mouth seeking social media fame and, instead, injured her jaw. Career-ending catastrophes? Hardly. They were transformative. Through visceral stories that make you wince and laugh, The Little Book of Influence outlines Jordana's PRESENCE framework - eight keys to authentic influence that will transform how people experience you. It's raw, honest, and incredibly practical. In a world of ever-increasing artificial content, discover how to make vulnerability your competitive advantage and your ultimate strength.

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9781764003049

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