Overview

The Language of Colour explores the profound, often invisible influence that colour has on human thought, emotion, and behaviour. From the red of passion and danger to the calming depths of blue, each hue carries a story - biological, psychological, and cultural - that shapes the way we experience the world. This book takes readers on a journey through history, science, art, and daily life, revealing how colours have guided human decisions, inspired creativity, and communicated meaning long before words existed. Discover why certain colours trigger trust, increase focus, evoke nostalgia, or stir desire. Learn how ancient civilisations, modern corporations, and even nature itself use colour as a powerful tool to convey information, influence behaviour, and create emotional impact. Filled with fascinating insights, real-world examples, and scientific discoveries, The Language of Colour uncovers the unseen force that surrounds us every day, inviting readers to see the world in a whole new light.

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