The International Business Environment: Diversity and the Global Economy

Author:   Janet Morrison
Publisher:   Palgrave Macmillan
ISBN:  

9780333921456


Pages:   448
Publication Date:   28 February 2002
Replaced By:   9781403936912
Format:   Paperback
Availability:   Out of stock   Availability explained


Our Price $155.63 Quantity:  
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The International Business Environment: Diversity and the Global Economy


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Full Product Details

Author:   Janet Morrison
Publisher:   Palgrave Macmillan
Imprint:   Palgrave Macmillan
Dimensions:   Width: 18.90cm , Height: 2.40cm , Length: 24.60cm
Weight:   0.855kg
ISBN:  

9780333921456


ISBN 10:   0333921453
Pages:   448
Publication Date:   28 February 2002
Audience:   College/higher education ,  Undergraduate ,  Postgraduate, Research & Scholarly
Replaced By:   9781403936912
Format:   Paperback
Publisher's Status:   Out of Print
Availability:   Out of stock   Availability explained

Table of Contents

The internal environment of business; the global economy and globalization processes; the national economic environment; major economic systems; the cultural environment - diversity and globalization; society and business; the changing political environment - national, regional and international forces; the international legal environment of business - moving towards harmonization; world trade and the international competitive environment; technology and innovation; international financial markets; global change and challenges of the international environmentm.

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Author Information

Janet Morrison is Senior Lecturer and Programme Leader for undergraduate International Business degrees, University of Sunderland Business School.

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Latest Reading Guide

NOV RG 20252

 

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