Overview

Successful new product development (NPD) requires a project management system that addresses each organization's risk and culture. In The Innovation PROCESS Book, you will learn how different companies use their NPD process to balance risk in four key categories: customer risk, financial risk, technical risk, and people risk. Included are dozens of tools to apply across traditional NPD project management systems of waterfall (staged-and-gated) and agile (Scrum). In addition, hybrid project management systems for NPD are described in detail. WAGILE is a blend of waterfall and agile methods based on design thinking tools. Lean NPD focuses on the operational and quality management excellence within a firm's existing processes. Each section of the book provides an overview of the NPD process, typical roles and responsibilities, phases and tools, implementation, and cautions. Several supplements and appendices cross-reference the NPD tools with applicability for multiple NPD project and product management systems.

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