The Industry of Evangelism: Printing for the Reformation in Martin Luther’s Wittenberg

Author:   Drew B. Thomas
Publisher:   Brill
Volume:   96
ISBN:  

9789004462403


Pages:   344
Publication Date:   28 January 2022
Format:   Hardback
Availability:   Available To Order   Availability explained
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The Industry of Evangelism: Printing for the Reformation in Martin Luther’s Wittenberg


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Overview

Of the leading print centres in early modern Europe, Wittenberg was the only one that was not a major centre of trade, politics, or culture. This monograph examines the rise of the Wittenberg printing industry and analyses how it overtook the Empire’s leading print centres. It investigates the workshops of the four leading printers in Wittenberg during Luther’s lifetime: Nickel Schirlentz, Josef Klug, Hans Lufft, and Georg Rhau. Together, these printers conquered the German print world.

Full Product Details

Author:   Drew B. Thomas
Publisher:   Brill
Imprint:   Brill
Volume:   96
Weight:   0.717kg
ISBN:  

9789004462403


ISBN 10:   9004462406
Pages:   344
Publication Date:   28 January 2022
Audience:   Professional and scholarly ,  Professional & Vocational
Format:   Hardback
Publisher's Status:   Active
Availability:   Available To Order   Availability explained
We have confirmation that this item is in stock with the supplier. It will be ordered in for you and dispatched immediately.

Table of Contents

Contents Acknowledgements List of Figures and Tables Introduction  1 Print and the Reformation  2 Wittenberg  3 Project Parameters  4 Sources & Methodology 1 The Beginnings of the Reformation Print Industry  1 Rhau-Grunenberg’s Monopoly  2 Major Players Emerge  3 Improving the Quality of Wittenberg Print  4 Printing the September Testament 2 The Title Page Borders of Lucas Cranach  1 The First Reformation Title Page Borders  2 Decorating Luther’s Message  3 Border Usage among Wittenberg’s Printers  4 Copying Cranach’s Borders  5 Developing a Brand 3 Fraud in the Reformation Book Trade  1 A History of False Publication Information  2 Identifying Counterfeits  3 Types of Counterfeits  4 Imitating Typefaces  5 The Prevalence of Counterfeits and Wittenberg’s Response  6 Wittenberg’s Response  7 Conclusion 4 The Second Generation of Reformation Printers  1 Wittenberg’s Leading Printers  2 Local Competition among Wittenberg’s Printers  3 Analysing Volumes of Production Based on Sheets  4 Conclusion 6 Bibles and Broadsheets  1 Hans Lufft, der Bibeldrucker  2 Publishers and Privileges  3 Official Print: Reconstructing Wittenberg’s Lost History Conclusion Appendix 1: A Catalogue of Wittenberg Counterfeits Appendix 2: USTC – VD16 Concordance Bibliography Index

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Author Information

Drew B. Thomas, Ph.D. (2018, University of St. Andrews) is a Government of Ireland Postdoctoral Research Fellow at University College Dublin.

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