Overview

To survive and develop, businesses need to build a strategic plan suitable for their business. If enterprises don't have the right strategic plan, it will be difficult to achieve the set goals, not to take advantage of inherent resources, to take advantage of development opportunities, and to avoid risks. However, not everyone knows how to make a suitable business strategy. Many wrong strategic plans have led to the failure of the whole company. That's why I recommend reading this book. The author believes that planners must follow a structured method that takes into account not only the different types and purposes of planning but also the principles of effective program implementation. Using this book, you will: - gain clarity about exactly what you're trying to plan, instead of mixing up types of plans; - focus the discussion and streamline the process; - feel confident that your planning steps are in the right order; - engage managers and staff, build teams, and transform a negative culture; - conquer the implementation gap , link to the real business, and reverse program failure.

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