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OverviewThe Good Research Guide by bestselling author Martyn Denscombe has established itself as THE introductory book on the basics of social research. It provides practical and straightforward guidance for those who need to conduct small-scale research projects as part of their undergraduate, postgraduate or professional studies. This brand new fifth edition has been thoroughly updated and revised throughout and includes new material on: The use of social media in research, including guidelines on the use of social networking sites More on internet research and how to run online surveys How to conduct systematic literature reviews Getting good response rates to a survey Writing research reports Research ethics Retaining the clear, friendly and practical approach that has made the book a must for student researchers, the new edition includes many helpful learning features such as at a glance summaries in Key Points boxes, helpful Checklists to guide good practice and handy Link-ups between key topics across the book. Every chapter provides up-to-date further reading lists to help you develop your knowledge and research skills. This is an invaluable resource for anyone conducting social research across all business, health, education and other social science disciplines. This is the best guide for anyone undertaking research. Topics are very comprehensive yet easy to understand. Great examples and checklists to help put theory into practice. Ann Gavells Full Product DetailsAuthor: Martyn DenscombePublisher: Open University Press Imprint: Open University Press Edition: 5th edition Dimensions: Width: 15.40cm , Height: 2.20cm , Length: 22.90cm Weight: 0.001kg ISBN: 9780335264704ISBN 10: 0335264700 Pages: 376 Publication Date: 16 August 2014 Audience: College/higher education , Professional and scholarly , Tertiary & Higher Education , Postgraduate, Research & Scholarly Format: Paperback Publisher's Status: Active Availability: In Print ![]() This item will be ordered in for you from one of our suppliers. Upon receipt, we will promptly dispatch it out to you. For in store availability, please contact us. Table of ContentsIntroduction PART 1 STRATEGIES FOR SOCIAL RESEARCH 1. Surveys 2. Sampling 3. Case Studies 4. Experiments 5. Ethnography 6. Phenomenology 7. Grounded Theory 8. Action Research 9. Systematic Reviews 10. Mixed Methods PART 2 METHODS OF DATA COLLECTION 11. Questionnaires 12. Interviews 13. Observation 14. Documents PART 3 DATA ANALYSIS 15. Quantitative data 16. Qualitative data PART 4 CONTEXT 17. Research Ethics 18. Research Reports References IndexReviewsAuthor InformationMartyn Denscombe is Professor of Social Research at De Montfort University. He graduated in sociology and then qualified as a teacher at the University of London (Goldsmiths' College). He has a PhD from the University of Leicester for research on the social organization of teaching. Tab Content 6Author Website:Countries AvailableAll regions |