Overview

Are you tired of feeling alone on your 'business owner island' and like the best kept secret? Are aggravating algorithms, the overwhelm of options, and the rapid amounts of methods making you feel extremely frustrated and out of your league in uncharted waters? Southern, Jesus-lovin' and sweet tea drinkin' author Heather Heuman provides the exclusive S.O.C.I.A.L. framework to help you know exactly how you can leverage social media marketing to get the visibility you crave, the growth you need and the results that allow you to create the life and income you want. Whether you are the business owner of a local restaurant, the leader of a non-profit or church, a Marketing Director, or a business owner offering products and services online, The Golden Rules of Social Media Marketing will transform the way you use social media for your brand, communicate to your audience, and the unique value you bring to your customers.

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9781641841825

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Mark W. Schaefer is a globally-recognized speaker, educator, business consultant, and author who blogs at {grow} one of the top marketing blogs of the world.Mark has worked in global sales, PR, and marketing positions for more than 30 years and now provides consulting services as Executive Director of U.S.-based Schaefer Marketing Solutions. He specializes in marketing training and clients include both start-ups and global brands such as Dell, Johnson & Johnson, Adidas, and the U.S. Air Force. Mark has advanced degrees in marketing and organizational development and is a faculty member of the graduate studies program at Rutgers University. A career highlight was studying under Peter Drucker while studying for his MBA.

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