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9781516536504

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Dr. Joseph Harasta, APR, is an associate professor of communication studies at Kutztown University. He earned his Ed.D. in innovation and leadership at Wilmington University. His research and instruction focuses on integrated marketing communications, public relations planning, and public opinion. He has developed public relations campaigns for professional sports teams, educational institutions, and for-profit and non-profit organizations. He is accredited in public relations by the Public Relations Society of America and co-created the B.S. in public relations program at Kutztown University. He also established the Kutztown University Public Relations Student Society of America (PRSSA) Chapter.

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