The Franchise Gambit: Powering the People Behind the Brand

Author:   Jorge Armenteros
Publisher:   Jorge Armenteros
ISBN:  

9798349529719


Pages:   450
Publication Date:   29 July 2025
Format:   Hardback
Availability:   Available To Order   Availability explained
We have confirmation that this item is in stock with the supplier. It will be ordered in for you and dispatched immediately.

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The Franchise Gambit: Powering the People Behind the Brand


Overview

In The Franchise Gambit, a seasoned franchise industry expert shares over 50 years of hard-earned wisdom from every side of the franchise model-franchisee, franchisor, consultant, and team builder. This book goes beyond the surface-level strategies to explore the deeper, people-driven mechanics that power successful franchise systems. Through real stories, practical insights, and a clear-eyed view of what works (and what doesn't), readers will discover how trust, communication, and alignment can drive stronger results at every level of a franchise organization. This book is an essential read for anyone working within or exploring the franchise world-from new employees and support staff to franchisees and senior leadership. With a focus on empowering franchisor employees, The Franchise Gambit fills a critical knowledge gap often overlooked in the industry: how the day-to-day roles across departments directly influence the success of franchisees, the health of the brand, and long-term growth. Practical guidance for new and experienced professionals in franchising Insights into building stronger relationships between franchisees and franchisors Real-world stories and lessons from five decades in the franchise industry Clear explanations of key franchise concepts like unit economics and system alignment Tools for improving communication, culture, and operational support across departments A must-read for employees in operations, marketing, legal, field support, and leadership Whether you're supporting franchisees, managing a growing brand, or simply curious about the inner workings of this powerful business model, The Franchise Gambit is your roadmap to building stronger connections, making smarter decisions, and thriving in the people-centric world of franchising.

Full Product Details

Author:   Jorge Armenteros
Publisher:   Jorge Armenteros
Imprint:   Jorge Armenteros
Dimensions:   Width: 15.20cm , Height: 2.50cm , Length: 22.90cm
Weight:   0.767kg
ISBN:  

9798349529719


Pages:   450
Publication Date:   29 July 2025
Audience:   General/trade ,  General
Format:   Hardback
Publisher's Status:   Active
Availability:   Available To Order   Availability explained
We have confirmation that this item is in stock with the supplier. It will be ordered in for you and dispatched immediately.

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