The Dynamics of Regulation: Global Control, Local Resistance: Cultural Management and Policy: a case study of broadcasting advertising in the United Kingdom

Author:   George Gantzias
Publisher:   Taylor & Francis Ltd
ISBN:  

9781138717206


Pages:   388
Publication Date:   09 September 2019
Format:   Hardback
Availability:   Not yet available   Availability explained
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The Dynamics of Regulation: Global Control, Local Resistance: Cultural Management and Policy: a case study of broadcasting advertising in the United Kingdom


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Overview

This title was first published in 2001. New technologies and the liberalization of the broadcasting and telecommunications market, together with the digitalization and globalization of new services, have challenged irrevocably not only the traditional markets and instructional structures but also the legal systems of broadcasting and telecommunication sectors in the 21st century. This text takes into account changes in digital broadcasting and telecommunication by pointing out that convergence is the process through which broadcasting, telecommunication, press and information sectors are transformed into new sectors (info-com arteries, info-com products, info-com services and info-com content) in order to be fully compatible with the emerging new info-communication industry in the digital transformation and info-communication era.

Full Product Details

Author:   George Gantzias
Publisher:   Taylor & Francis Ltd
Imprint:   Routledge
Weight:   0.890kg
ISBN:  

9781138717206


ISBN 10:   1138717207
Pages:   388
Publication Date:   09 September 2019
Audience:   College/higher education ,  Tertiary & Higher Education
Format:   Hardback
Publisher's Status:   Active
Availability:   Not yet available   Availability explained
This item is yet to be released. You can pre-order this item and we will dispatch it to you upon its release.

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