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OverviewFull Product DetailsAuthor: Bradley E. WigginsPublisher: Taylor & Francis Ltd Imprint: Routledge Weight: 0.640kg ISBN: 9781138588400ISBN 10: 1138588407 Pages: 164 Publication Date: 21 February 2019 Audience: College/higher education , Tertiary & Higher Education , Undergraduate Format: Hardback Publisher's Status: Active Availability: In Print  This item will be ordered in for you from one of our suppliers. Upon receipt, we will promptly dispatch it out to you. For in store availability, please contact us. Table of ContentsPreface/Foreword 1. Dawkins Revisited: A Brief History of the Term Meme and its Function 2. The Discursive Power of Memes in Digital Culture 3. Memes as Genre 4. Political Memes 5. Commercially-Motivated Strategic Messaging and Internet Memes 6. Audience 7. Identity 8. Internet Memes as a Form of…Art? Postface/AfterwordReviewsAuthor InformationDr. Bradley E. Wiggins is an associate professor and head of the media communications department at Webster Vienna Private University. His investigations of digital culture and discourse involve research on internet memes, social media, and fake news. Additional research includes game and simulation-based learning, intercultural and strategic communication. Tab Content 6Author Website:Countries AvailableAll regions |
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