The Culture of Connectivity: A Critical History of Social Media

Author:   José van Dijck (Professor of Media Studies, Professor of Media Studies, University of Amsterdam, Amsterdam, Netherlands)
Publisher:   Oxford University Press Inc
ISBN:  

9780199970773


Pages:   240
Publication Date:   30 January 2013
Format:   Hardback
Availability:   To order   Availability explained
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The Culture of Connectivity: A Critical History of Social Media


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Overview

Social media penetrate our lives: Facebook, YouTube, Twitter and many other platforms define daily habits of communication and creative production. This book studies the rise of social media, providing both a historical and a critical analysis of the emergence of major platforms in the context of a rapidly changing ecosystem of connective media. Author José van Dijck offers an analytical prism that can be used to view techno-cultural as well as socio-economic aspects of this transformation as well as to examine shared ideological principles between major social media platforms. This fascinating study will appeal to all readers interested in social media.

Full Product Details

Author:   José van Dijck (Professor of Media Studies, Professor of Media Studies, University of Amsterdam, Amsterdam, Netherlands)
Publisher:   Oxford University Press Inc
Imprint:   Oxford University Press Inc
Dimensions:   Width: 23.90cm , Height: 1.80cm , Length: 15.70cm
Weight:   0.530kg
ISBN:  

9780199970773


ISBN 10:   0199970777
Pages:   240
Publication Date:   30 January 2013
Audience:   College/higher education ,  Professional and scholarly ,  Tertiary & Higher Education ,  Professional & Vocational
Format:   Hardback
Publisher's Status:   Active
Availability:   To order   Availability explained
Stock availability from the supplier is unknown. We will order it for you and ship this item to you once it is received by us.

Table of Contents

Table of Contents Acknowledgments Chapter 1: Engineering Sociality in a Culture of Connectivity 1.1 Introduction 1.2 From Networked Communication to Platformed Sociality 1.3 Making the Web Social: Coding Human Connections. 1.4 Making Sociality Saleable: Connectivity as a Resource 1.5 The Ecosystem of Connective Media in a Culture of Connectivity Chapter 2: Disassembling Platforms, Reassembling Sociality 2.1 Introduction 2.2 Combining Two Approaches 2.3 Platforms as Techno-cultural Constructs 2.4 Platforms as Socio-economic Structures 2.5 Connecting Platforms, Reassembling Sociality Chapter 3: Facebook and the Imperative of Sharing 3.1 Introduction 3.2 Coding Facebook: The Devil is in the Default 3.3 Branding Facebook: What You Share Is What You Get 3.4 Shared norms in the Ecosystem of Connective Media Chapter 4: Twitter and the Paradox of Following and Trending 4.1 Introduction 4.2 Asking the Existential Question: What is Twitter? 4.3 Asking the Strategic Question: What Does Twitter Want? 4.4 Asking the Ecological Question: What Will Twitter Be? Chapter 5: Flickr between Communities and Commerce 5.1 Introduction 5.2 Flickr Between Connedtedness and Connectivity 5.3 Flickr Between Commons and Commerce 5.4 Flickr Between Participatory and Connective Culture Chapter 6: YouTube: The Intimate Connection between Television and Video-sharing 6.1 Introduction 179-215 6.2 Out of the Box: Video-sharing Challenges Television 6.3 Boxed In: Channeling Television into the Connective Flow 6.4 YouTube as A Gateway to Connective Culture Chapter 7: Wikipedia and the Principle of Neutrality 7.1 Introduction 7.2 The Techno-cultural Construction of Consensus 7.3 A Consensual Apparatus between Democracy and Bureaucracy 7.4 A Nonmarket Space in the Ecosystem? Chapter 8: The Ecosystem of Connective Media: Locked In, Fenced Off, Opt Out? 8.1 Introduction 8.2 Locked In: The Algorithmic Basis of Sociality 8.3 Fenced Off: Vertical Integration and Interoperability 8.4 Opt Out? Connectivity as Ideology Bibliography Index

Reviews

An invaluable guide to today's fast morphing social media ecosystem. Van Dijck cuts through the blur of online search, sociability, entertainment and commerce to reveal the underlying historical, cultural and economic dynamics that shape our expectations and underpin our vulnerabilities. --William Uricchio, Professor & Director, MIT Comparative Media Studies Unlike so many other contributions, Jose van Dijck's superb book treats the 'social' in social media with the seriousness it deserves. It's critical, intelligent, clearly written and remarkably comprehensive. I'm going to force everyone I know who's interested in digital media to read it. --David Hesmondhalgh, University of Leeds Jose van Dijck's The Culture of Connectivity provides us with a balanced and thought-provoking account of the role of social media in shaping human interaction and sociality. She offers a multi-layered model for thinking critically about social media. The particular strength of this work is that it illuminates many of the current debates concerning digital culture through a much-needed critical history that contextualises the rise of social media. This timely and important book is a must read for anyone interested in digital culture. --John Banks, Senior Lecturer, Creative Industries Faculty, Queensland University of Technology Jose van Dijck's Culture of Connectivity is a rich and much-needed critical history of the online platforms that, in hardly more than a decade, have become household names, such as Facebook. Essential reading if we are to comprehend the intricately intertwined political-economic and technological designs behind the meteoric rise of so-called 'social media'. --Ien Ang, Institute for Culture and Society, University of Western Sydney The coevolution of media with the public that uses them is described in an enlightening way...Recommended. --Choice


<br> An invaluable guide to today's fast morphing social media ecosystem. Van Dijck cuts through the blur of online search, sociability, entertainment and commerce to reveal the underlying historical, cultural and economic dynamics that shape our expectations and underpin our vulnerabilities. --William Uricchio, Professor & Director, MIT Comparative Media Studies<p><br> Unlike so many other contributions, Jose van Dijck's superb book treats the 'social' in social media with the seriousness it deserves. It's critical, intelligent, clearly written and remarkably comprehensive. I'm going to force everyone I know who's interested in digital media to read it. --David Hesmondhalgh, University of Leeds<p><br> Jos van Dijck's The Culture of Connectivity provides us with a balanced and thought-provoking account of the role of social media in shaping human interaction and sociality. She offers a multi-layered model for thinking critically about social media. The particular strength of this work is that it illuminates many of the current debates concerning digital culture through a much-needed critical history that contextualises the rise of social media. This timely and important book is a must read for anyone interested in digital culture. --John Banks, Senior Lecturer, Creative Industries Faculty, Queensland University of Technology<p><br> Jos van Dijck's Culture of Connectivity is a rich and much-needed critical history of the online platforms that, in hardly more than a decade, have become household names, such as Facebook. Essential reading if we are to comprehend the intricately intertwined political-economic and technological designs behind the meteoric rise of so-called 'social media'. --Ien Ang, Institute for Culture and Society, University of Western Sydney<p><br>


Author Information

José van Dijck is Professor of Comparative Media Studies at the University of Amsterdam, where she also served as Dean of Humanities.

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