Overview

The Closing is a sharp, character-driven dive into the high-stakes world of FMCG sales and the people who keep it alive. Set on the final day of the financial year, it follows sales executives, assistants, and managers as they navigate pressure, ambition, and chaos to hit impossible targets. Told through multiple points of view, it explores how this single day means something different for each of them, revealing not just a company chasing numbers, but the human stories behind them: of loyalty, fatigue, humor, and quiet triumphs.

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""Over the past decade, Swapnil Mhaske has built brands, launched markets, and chased targets across India's FMCG and Quick Commerce landscape. He has led teams, shaped categories, and driven growth in some of India's most dynamic consumer companies, from Mother Dairy and Big Basket to Blinkit.An early believer in India's digital-first retail story, Swapnil was among the first leaders to take an online subscription business to break-even, blending strategy with execution across Sales, Operations, Supply Chain, and P&L management. His career reflects a rare versatility, someone equally at ease building teams, scaling systems, and delivering numbers that move the needle.When he's not driving growth stories, he spends his time mentoring and collaborating with young FMCG founders, helping them turn first ideas into real, market-ready brands. An alumnus of SIBM Pune, Swapnil continues to shape and disrupt how India buys its daily essentials.""

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