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OverviewA detailed examination of China s increasingly important chemical and pharmaceutical industry. Numerous case studies describe how western companies, such as BASF, Bayer, Bicoll, Ciba, Degussa, DSM and Novartis are managing their market entry in China. Full Product DetailsAuthor: G Festel , A Kreimeyer , U OelsPublisher: Springer Imprint: Springer Dimensions: Width: 23.40cm , Height: 1.70cm , Length: 15.60cm Weight: 0.440kg ISBN: 9783540802907ISBN 10: 3540802908 Pages: 312 Publication Date: 04 September 2008 Audience: General/trade , General Format: Undefined Publisher's Status: Unknown Availability: Out of stock ![]() Table of ContentsReviews<p>From the reviews: <p><p> China, with its potential market of 1.3 billion consumers, has resurrected the western world s stagnant economic outlook. This is an interesting book on the global chemical industry and the business practices of multinational companies. (Helmut Hugel, Chemistry in Australia, December, 2005) Author InformationTab Content 6Author Website:Countries AvailableAll regions |