The ChatGPT Revolution: How Conversational AI is Transforming Customer Service and Business Operations

Author:   Abhishek Behl (Keele University, UK) ,  Chitra Krishnan (Symbiosis International (Deemed University), India) ,  Priyanka Malik (Galgotias University, India) ,  Shalini Gautam (Delhi Metropolitan Education (Affiliated with GGSIPU), India)
Publisher:   Emerald Publishing Limited
ISBN:  

9781835498538


Pages:   288
Publication Date:   22 May 2025
Format:   Hardback
Availability:   In Print   Availability explained
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The ChatGPT Revolution: How Conversational AI is Transforming Customer Service and Business Operations


Overview

Delving into ChatGPT’s architecture and ability to generate human-like text, chapters go beyond technical explanations, exploring the factors contributing to ChatGPT's widespread adoption and its significance in society and industry. The work showcases how ChatGPT has transformed conversational experiences, revolutionizing customer service, streamlining business processes, and enhancing user engagement across various domains. Authors address the potential pitfalls and ethical concerns associated with ChatGPT. They delve into bias, misinformation, and the potential amplification of harmful content that may arise, as well as revealing insights into responsible AI practices, transparency, and accountability, emphasizing the importance of mitigating these risks and ensuring fairness in AI-driven conversations. Thoroughly examining the impact of ChatGPT on the workforce and the potential for job displacement, the need for upskilling and reskilling, and the importance of balanced integration of human oversight in chatbot interactions, the concept of collaborative human-AI systems is explored, where ChatGPT works alongside humans to enhance conversation quality and foster trust. The ChatGPT Revolution is essential reading for AI researchers and academics interested in the technical intricacies of ChatGPT, industry professionals in AI and NLP seeking practical insights for real-world applications, and ethics and responsible AI practitioners focusing on mitigating ethical concerns.

Full Product Details

Author:   Abhishek Behl (Keele University, UK) ,  Chitra Krishnan (Symbiosis International (Deemed University), India) ,  Priyanka Malik (Galgotias University, India) ,  Shalini Gautam (Delhi Metropolitan Education (Affiliated with GGSIPU), India)
Publisher:   Emerald Publishing Limited
Imprint:   Emerald Publishing Limited
Dimensions:   Width: 15.20cm , Height: 1.90cm , Length: 22.90cm
Weight:   0.488kg
ISBN:  

9781835498538


ISBN 10:   1835498531
Pages:   288
Publication Date:   22 May 2025
Audience:   Professional and scholarly ,  Professional & Vocational
Format:   Hardback
Publisher's Status:   Active
Availability:   In Print   Availability explained
This item will be ordered in for you from one of our suppliers. Upon receipt, we will promptly dispatch it out to you. For in store availability, please contact us.

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Author Information

Abhishek Behl is Associate Professor at Keele Business School, Keele University, UK. Chitra Krishnan is Associate Professor of HR & OB at Symbiosis Centre for Management Studies, Noida, Symbiosis International (Deemed University), Pune, India. Priyanka Malik is Professor at Galgotias University, Greater Noida (U.P.), India. Shalini Gautam is Professor and Head of Outreach and Research at Delhi Metropolitan Education (Affiliated with GGSIPU), India.

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