Overview
Visionary strategies from former NFL star to infuse your company's culture with purpose and direction In The Champion's Creed, NFL star and chief culture officer Ben Utecht unveils the blueprint for forging unbeatable teams in any arena. Central to Utecht's methodology is the creation of a ""Culture Creed""--a dynamic manifesto that transcends typical mission statements. This powerful tool becomes the compass guiding every decision, action, and interaction within an organization. Listeners will learn how to craft and implement their own Culture Creed, infusing their company's culture with purpose and direction. Drawing from his unique journey from Super Bowl victor to leading corporate strategist, Utecht melds gridiron wisdom with executive acumen, presenting a transformative approach to culture, leadership, and team building that promises to show listeners how to: ● Synchronize fundamental beliefs with business objectives ● Nurture an atmosphere that naturally boosts productivity ● Master the ""Four L's"" of exemplary guidance: Listening, Learning, Language, and Love ● Develop a potent ""Ethos Declaration"" to steer every facet of operations
Full Product Details
Author: Ben Utecht ,
Tony Dungy ,
Brandon Pollock
Publisher: Ascent Audio
Imprint: Ascent Audio
Edition: Unabridged edition
ISBN: 9798228630994
Publication Date: 08 July 2025
Audience:
General/trade
,
General
Format: Audio
Publisher's Status: Active
Availability: In Print
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Author Information
Ben Utecht is a former tight end for the Indianapolis Colts and Cincinnati Bengals. As a national speaker, author, and advocate for brain health, Utecht has worked diligently to spread education and awareness regarding concussions, and recently accepted the Ambassador Award presented by the Minnesota Brain Injury Alliance. He was the national spokesperson on concussion for the American Academy of Neurology and sits on the board for the American Brain Foundation. The AAN awarded him the 2014 Public Leadership In Neurology Award, which is their most prestigious award. Tony Dungy is a #1 New York Times bestselling author whose books include Quiet Strength and Uncommon. He led the Indianapolis Colts to victory in Super Bowl XLI, the first such win for an African American head coach. He retired from coaching in 2009 and now serves as a studio analyst for NBC's Football Night in America. Brandon Pollock is an audiobook narrator and voice actor with more than twelve years of experience. Using his smooth, confident, and engaging voice, Brandon has narrated titles in genres ranging from fiction, Christian romance, and psychological thriller to self-help, business, finance, and Christian nonfiction. In 2008, Brandon began his career behind the microphone as an on-air talent for a heritage Top-40 station in Charlotte, North Carolina. He transitioned to voice acting in 2010 and has since voiced campaigns for companies such as Clorox, Nintendo, Citgo, NASCAR, and Little Tykes, among others. Brandon currently lives in Mooresville, North Carolina, with his wife, two daughters, their Goldendoodle, Riggs, and their three-legged cat, Derek.
