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9780471492474

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Gabora s selection is sound and she succeeds in revealing the individual behind the reputation. (Modern Management, October 2000) It is a book full of colourful stories and brilliant insights into why the business world is the way it is today. (Business Executive, October 2000) It should be recommended reading for every student of business history (Business History, July 2001) This is a very good book that provides a useful insight into the personalities responsible for the way we conduct business today. (Long Range Planning, Vol.34, 2001)

Gabor's selection is sound and she succeeds in revealing the individual behind the reputation. (Modern Management, October 2000) It is a book full of colourful stories and brilliant insights into why the business world is the way it is today. (Business Executive, October 2000) It should be recommended reading for every student of business history (Business History, July 2001) This is a very good book that provides a useful insight into the personalities responsible for the way we conduct business today. (Long Range Planning, Vol.34, 2001)

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Andrea Gabor is a critically acclaimed buiness writer. She wrote for US News & World Report and Business Weekly. She is the author of The Man Who Discovered Quality, an authoitative account of the man whose revolutionary methods made quality the goal of corporate America (discusses Deming's work with the Japanese, his 14 point philosophy for managing quality etc).

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