Overview

Brides (and grooms) make dozens of business decisions when planning their weddings - but you wouldn't recognize them as such based on the emotion-laden advice of the wedding industry. Whether your budget is truly small (maybe even as little as $1,000) or you are lucky enough to have $20,000, $30,000 or even $100,000 or more to work with, you will feel the wedding industry's invisible hand tugging on your emotions - and pushing you to expand and exceed your budget. Even if overspending won't cause financial harm, it can cast a regretful shadow on even the most magical wedding memories. And, of course, the consequences can be much worse if you overspend and truly can't afford it.In The Businesslike Bride, wedding industry veteran and MBA Penelope Anders will arm you to look at every aspect of your wedding through the practical eyes of a businessperson. Anders reveals the drivers of higher prices for each aspect of a typical wedding, and shows how you can save and plan smarter - without giving up your dreams. And she peppers her advice with real-life examples - from backyard weddings, to affairs in European castles, and everything in between.

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9781534791244

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Penelope Anders, MBA, left her life as a corporate senior executive behind to work as an entrepreneur in the wedding industry for nearly a decade. She found herself captivated by the heart and soul the pours into crafting dream events, but also bothered by how much less attention is paid to helping couples make good financial decisions. Her book, The Businesslike Bride, aims to help brides bring businesslike decision-making to their wedding planning.

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