The Business of Software: What Every Manager, Programmer, and Entrepreneur Must Know to Thrive and Survive in Good Times and Bad
Author:   Michael A. Cusumano
Publisher:   Simon & Schuster
ISBN:  

9780743215800


Pages:   352
Publication Date:   17 May 2004
Format:   Hardback
Availability:   In Print   Availability explained
Limited stock is available. It will be ordered for you and shipped pending supplier's limited stock.

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The Business of Software: What Every Manager, Programmer, and Entrepreneur Must Know to Thrive and Survive in Good Times and Bad


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Full Product Details

Author:   Michael A. Cusumano
Publisher:   Simon & Schuster
Imprint:   The Free Press
Dimensions:   Width: 15.20cm , Height: 2.80cm , Length: 22.90cm
Weight:   0.623kg
ISBN:  

9780743215800


ISBN 10:   074321580
Pages:   352
Publication Date:   17 May 2004
Audience:   General/trade ,  Professional and scholarly ,  General ,  Professional & Vocational
Format:   Hardback
Publisher's Status:   Out of Print
Availability:   In Print   Availability explained
Limited stock is available. It will be ordered for you and shipped pending supplier's limited stock.

Table of Contents

Contents Acknowledgments Preface 1: The Business of Software: A Personal View 2: Strategy for Software Companies: What to Think About 3: Services, Products, and More Services: How Software Became a Business 4: Best Practices in Software Development: Beyond the Software Factory 5: Software Entrepreneurship: Essential Elements of a Successful Start-up 6: Start-up Case Studies: Software Products, Services, and Hybrid Solutions 7: Conclusion: The Ideal Versus Realistic Software Business Appendix Notes Index

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Author Information

Michael A. Cusumano is the Sloan Management Review Distinguished Professor at the MIT Sloan School of Management and one of the world's leading authorities on software development and the management of software companies. He is the author or coauthor of seven other books, including the bestsellers Microsoft Secrets and Competing on Internet Time, as well as Japan's Software Factories and most recently Platform Leadership.

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