Overview
ECONOMIC RECOVERY BEGINS WHEN JOY IS GREATER THAN FEAR When the world stopped in March 2020 due to the Covid -19 virus, fear ruled the day. We think we know the story - we lived it. Yet, when you peel it back, there's so much more. Through the prism of joy, the untold business lessons from the pandemic will prepare us for the challenges we face today. The Business of Joy is not a self-help book; it is grounded in over 55,000 consumer interviews and countless hours spent interviewing business leaders and frontline employees. It gives a 360-degree view of the pandemic - translating insights into actionable frameworks for the future.
Full Product Details
Author: Lisa W Miller
Publisher: Performance Publishing Group
Imprint: Performance Publishing Group
Dimensions:
Width: 15.20cm
, Height: 1.00cm
, Length: 22.90cm
Weight: 0.249kg
ISBN: 9781956914832
ISBN 10: 1956914838
Pages: 182
Publication Date: 08 February 2023
Audience:
General/trade
,
General
Format: Paperback
Publisher's Status: Active
Availability: Available To Order
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Reviews
A must-read for business leaders! Lisa's research stood out to me because it was the only one focusing on joy, not the virus. This book encapsulates the invaluable stories from the pandemic, yet the lessons learned will undoubtedly stand the test of time. - Barry McGowan, CEO Fogo de Chao Inspiring and thoughtful. This book provides powerful insights on both the struggles and the unexpected positives that came from navigating our way through the pandemic. - John Cywinski, President Applebee's Love this Read!! The insights are not only applicable to business but to life, to humanity! The pandemic forced people to tackle their fears with creativity and joy. The lessons found in the book that remind us how to be better humans are the same lessons businesses learned about how to be better, build better, brands. - Sherri Landry, EVP, Chief Marketing Officer, CEC Entertainment
"""A must-read for business leaders! Lisa's research stood out to me because it was the only one focusing on joy, not the virus. This book encapsulates the invaluable stories from the pandemic, yet the lessons learned will undoubtedly stand the test of time."" - Barry McGowan, CEO Fogo de Chão ""Inspiring and thoughtful. This book provides powerful insights on both the struggles and the unexpected positives that came from navigating our way through the pandemic."" - John Cywinski, President Applebee's ""Love this Read!! The insights are not only applicable to business but to life, to humanity! The pandemic forced people to tackle their fears with creativity and joy. The lessons found in the book that remind us how to be better humans are the same lessons businesses learned about how to be better, build better, brands."" - Sherri Landry, EVP, Chief Marketing Officer, CEC Entertainment"
Author Information
LISA W. MILLER has spent the last three decades translating consumer data into well-integrated, actionable insights that unlock profitable sales and business growth. Lisa's work has been featured nationally in over 200 media interviews and speaking engagements, including NBC Nightly News with Lester Holt, the Wall Street Journal, Nation's Restaurant News, Restaurant Finance Development Conference and Women's Food Service Forum Conference.
