Overview

The Business of Being an Author is a practical and powerful guide for anyone who wants to use a book to build a business of significance and substance. Most people write a nonfiction book with big hopes attached to it. They want greater credibility, more visibility, better clients, stronger opportunities and a meaningful return on the time, energy and money they have invested. Then the book is published and very little changes. Not because the book is bad, but because it was never designed to do a serious commercial job. This book tackles that problem head on. Drawing on decades as a bestselling author, speaker, entrepreneur and book-writing coach, Andrew Griffiths reveals what it really takes to become a commercial author. He shows readers how to think beyond the manuscript and start building a complete author ecosystem - one where the book becomes a strategic asset that supports a bigger business, a stronger brand and a more valuable body of work. The Business of Being an Author explores the critical elements that separate hobby authors from those who build genuine momentum through authorship. It covers everything from writing a book with commercial intent to creating a world-class author brand, developing product architecture, leveraging media, building strategic collaborations, generating bulk book sales, growing a loyal community and creating a realistic long-term plan for success. This is not a book about literary fame or chasing bestseller lists for ego. It is a grounded, intelligent and highly practical roadmap for experts, consultants, speakers, coaches, business owners and thought leaders who want their book to create trust and open doors. It is for authors who want their book to become a catalyst, not a one-off project. Honest, strategic and deeply experience-driven, Andrew Griffiths shares the lessons, frameworks and commercial insights that come from writing and publishing books that have sold around the world, while also helping more than 1,000 first-time authors bring their own books to life. If you want to write a book that matters - and make sure it actually does something meaningful for your business, brand and future - this book will show you how.

Full Product Details

9781923630352

Table of Contents

Reviews

'Andrew has a rare ability to turn a book into a true business asset. His guidance doesn't just help you write something worth reading, it helps you create something worth building a business around.' Keith Abraham - Global Authority on Goal Achievement - Keynote Speaker - 6 X Best Selling Author 'Andrew Griffiths uniquely understands what most authors miss, the real business begins after the book is written. With his guidance, my book didn't just launch, it leveraged into a booming business platform.' Bushy Martin - Award-Winning Author & Property Strategist 'There is absolutely no doubt in my mind that I would not be an author without the mentorship and guidance of Andrew. He helped to change everything about my business and how I saw my work in the world.' Kemi Nekvapil - Bestselling Author and Speaker 'Andrew Griffiths is the GOAT when it comes to the business of books.' David Jenyns - Founder SYSTEMology 'Writing five books under Andrew's coaching positioned me beyond local expertise to global authority. This book is a masterclass in building the ecosystem required to scale your business, leverage your message, and ultimately, design your best life.' Kate Christie - Bestselling Author and Speaker 'What I value most about Andrew is that he doesn't just teach this stuff. He lives it. He's built exactly the kind of business most authors are trying to build, and he shares that roadmap without holding anything back.' Tracy Sheen, Leading AI Authority, Bestselling Author and Speaker 'Andrew Griffiths has a rare gift, he doesn't just help you write a world-class book, he helps you turn it into a serious business asset. Andrew is genuinely invested in helping you create a book that opens doors and delivers real commercial outcomes.' Stacey Packer

Author Information

Andrew Griffiths is a 14-times bestselling author, global speaker and long-time entrepreneur. He is widely regarded as one of Australia's leading small business authors, with books sold in more than 65 countries and translated into multiple languages.Since publishing his first book, 101 Ways to Market Your Business, in 2000, Andrew has built a global reputation for combining practical business wisdom with warmth, honesty and real-world insight. In addition to writing 17 books, he has helped more than 1,000 first-time authors write and publish their own books.Through his books, keynotes, programmes and mentoring, Andrew has helped people around the world think bigger, act smarter and build businesses and lives that matter.

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