Overview

In sales, nothing sets you apart from the competition more than mastering the sales meeting. But meetings are more than just a chance to connect: they're once-in-a-lifetime opportunities to understand your prospect, identify business and personal pains, and demonstrate how your product or service is the exclusive solution. Hosting successful meetings is a science and an art. In The Art of the Sales Meeting, B2B sales expert and former actor Chris Prangley provides an inside look at how the principles of performance provide a powerful system for transforming your dull and awkward sales meetings into cathartic moments that lead to more sales. Chris reveals fundamentals for mastering each meeting, including techniques from the craft of acting that command attention, research guaranteed to distinguish you from the competition, and fifteen key points for the most effective pitch. The Art of the Sales Meeting is a must-read for every sales professional wanting to manage anxiety, increase value, and perform their best, every time.

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9781544538303

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Chris Prangley is the Vice President of Sales-West for a multibillion-dollar cybersecurity firm and the author of The Tech Sales Warrior. With more than a decade of sales experience in the enterprise B2B market, Chris helps global firms solve challenges in data security, collaboration, threat detection, and governance. He has a proven track record of overachieving customer expectations while building successful sales teams known for cultivating strong relationships and surpassing quotas. He graduated from Loyola University Chicago with a BBA in marketing and a minor in philosophy. A former actor and frequent speaker, Chris studied the craft of performance extensively with leading coaches from NYU, Yale, UCLA, the Groundlings, Upright Citizens Brigade, and the William Esper Studio.

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